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Se muestran los artículos pertenecientes a Abril de 2006. «Internet Radio Station of the Year»Uma análise ao que está a fazer a Indie 103.1, considerada pela Plug como a estação de rádio na internet do ano. De acordo com o boletim RAIN, que alerta para esta rádio, ela conjuga muito bem a emissão FM com o webcasting, aprofundando no site assuntos que não são explorados no hertz. O próprio site na net já é disso exemplo, dando voz aos ouvintes, através do blogue. Alguns execertos do texto de DANIEL MCSWAIN: «Indie 103.1 doesn't really fit in. As an FM broadcast, Indie 103.1 represents what some might call a bold programming move. It's multi-format approach provides a very broad, albeit slightly unfocused, swath of musical genres, personalities, and weekly shows. Indie 103.1's website, home to the online webcast of their FM signal, takes those unfocused tendencies and converts them into a very engaging and feature-filled digital media depot.» «In addition to streaming, Indie 103.1's site features podcasts, digital downloads, videos and photos of DJ's and events that cover every page of the site. The site's player is basic but sleek, and listeners can tune in using external software or the self-contained web player (pictured right). One of the site's most popular features is a section of downloadable, quasi-legal "mash-ups", tracks created by grafting constituent parts of dissimilar tunes into one mutant song.» O segundo choque é mais grave do que o primeiro (II)«El nuevo siglo se abre nuevamente con transformaciones técnicas importantes que han de suponer cambios pora la radio, superiores a los que en su momento significó la FM, el nuevo contexto configura lo que se ha denominado convergencia digital y esto para la radio puede significar cambios importantes en los lenguajes que utiliza, los contenidos que emite que van a aproximarse al multimedia y la diversidad y la calidad de los soportes por los que van a difundirse las programaciones» (Marti in Esteban, 2000: 243) A rádio musical continuará a ter lugar na rádio do futuro«Nadie imagina la nueva radio digital sin que la música aparezca como uno de sus contenidos sustanciales, aunque las posibilidades que se derivan de los nuevos contextos comunicacionales son demasiado amplias para hacer balances apriorísticos» (Martí in Esteban, 2000: 243). 02/04/2006 18:42 osegundochoque Enlace permanente. 3.0.0 A música e a indústria discográfica No hay comentarios. Comentar. O sentido circular (histórico) da rádio (do futuro)«La simple radio-tocadiscos estará al alcance de todo el mundo como hasta ahora, pero parece claro que los formatos que tendrán más posibilidades de triunfar serán aquellos que ofrecerán algo mas, bajo diferentes fórmulas, pero todas ellas imaginativas y que transformen los roles tradicionales, tanto el hasta ahora reproductor del radiofonisto, como el pasivo del oyente. Todo lo antedicho nos viene a demostrar que de alguna manera la historia de la radio tiene un cierto sentido circular, es decir, siempre acaba volviendo a los orígenes: por mucho que cambien el entorno técnico y productivo, el talento, la creatividad y el trabajo de los profesionales continúa siendo la materia prima con la que se elabora un intangible denominado programación» (Marti in Esteban, 2000: 244) 02/04/2006 19:02 osegundochoque Enlace permanente. 8.1 A rádio de palavra No hay comentarios. Comentar. O negócio da música nos telemóveis - sem publicidade e independenteVia Corey Deitz: «Interested in receiving music on your cell phone? I recently received this email from Rusty Hodge, the General Manager of SomaFM.com in San Francisco. SomaFM is listener-supported, commercial-free, underground/alternative radio broadcasting from San Francisco. Rusty wrote: I read your article about Mspot Puts 8 Channels of Commercial-Free Music on Sprint PCS Vision Phones and wanted to let you know that there are other sources for commercial free music on phones. SomaFM has been supporting Sprint's "3GPP" multimedia phones (Sanyo MM-7400, MM-5600 and Samsung MMA700 phones) since May, 2005. We offer 3 of our commercial free radio channels on our 3GPP service for no additional charge if you already have a Sprint internet access plan. We also offer radio stream formats that are compatible with newer smart phones that include the Windows Media Player, and the Treo phones with Pocket Player. (...) You'll be surprised at how good radio over your 3GPP phone can sound - even better than satellite radio!» A rádio digital em FrançaDominique Baudis, President of the French regulatory authority, CSA, told delegates at a conference in Paris this week that there is a clear consensus in France for digital radio, adding that the current discussion is not about whether to proceed with digital radio, but how. (...) in place since July 2004, the CSA launched a consultation in 2005 to which it received 50 responses from the French media industry. All were positive on the need for France to embrace a digital radio future. (texto total: «17/02/2006 - Digital radio in France is "inevitable"»; o texto original aqui) Conteúdos ilegais em podcasts ameaçadosExcerto do texto: «Indústria fonográfica processa portugueses que roubam músicas na Internet », 02.04.2006 - 07h49 Paulo Anunciação (PÚBLICO) «Depois de várias iniciativas contra a pirataria digital noutros países, a IFPI [Federação Internacional da Indústria Fonográfica] vai atacar, agora, o problema português. A situação, em Portugal, preocupa-o? 03/04/2006 16:06 osegundochoque Enlace permanente. 5.4.1.1 podcasting em portugal No hay comentarios. Comentar. A aposta do satélite nas estações commercial-freeHá qualquer coisa que me escapa, mas registo a procura das estações via satélite por rádios sem publicidade: Podcasts chegam à maturidade?excerto da notícia «Podcasts Coming Of Age», March 31, 2006, Antony Bruno, Billboard «A year ago podcasting was just a fad with a cool name. In recent weeks, the format has taken several steps toward becoming big business. The audio blog phenomenon that began as free, grass-roots rantings is being commercialized through advertising and subscription fees. In early March, for instance, the creator of the British sitcom “The Office” began charging a pop for his comedy-themed podcast after generating 250,000 downloads per week from Apple’s iTunes Music Store. PPM atrasa-se para esperar pela Media Audit«Under intense pressure from radio stations, Arbitron said late Wednesday (March 29) it agreed that it would not turn on the portable people meter service in Houston without Media Rating Council accreditation. Both Arbitron and the Radio Advisory Council are still debating whether MRC accreditation would be a prerequisite for rolling out the PPM in Philadelphia in Jan. 2007 and subsequent markets. The decision, which could derail the timing of the entire rollout of the PPM service to the top 50 markets, was made following Arbitron's meeting Tuesday and Wednesday of its Radio Station Advisory Council in Washington, D.C. Arbitron had originally scheduled the Houston PPM service to go live July 1. (...). Arbitron agreed to wait at least 60 days after receiving accreditation before designating PPM data in Houston as the "currency." For Arbitron to meet its original July 1 PPM launch date in Houston, the company would need to receive accreditation by June 15» 03/04/2006 17:16 osegundochoque Enlace permanente. 6.5 Medição das audiências No hay comentarios. Comentar. Ouvir rádio no bluetooth?«Texas Instruments introduces a Bluetooth chip that rocks, dude! Its BlueLink 6.0 platform couples FM radio reception (mono and stereo) with Bluetooth in a single chip. This module also co-exists neatly with Wi-Fi. The notion is that a handset could be an FM tuner without additional chips or integration; this feature must be a top request as music players are added into phones. One analyst predicts 400m units with FM reception by the end of the decade. Of course, if I put on my other hat, I know that HD Radio, a digitally encoded form of AM and FM radio, has begun making headway in the market. HD Radio uses unused guard bands around the primary analog frequencies to deliver crisp, even multi-channel audio. It makes a lot of sense in about two years to have HD Radio-only AM and FM tuners in handsets. About 700 stations broadcast HD Radio today and only a few car receivers, one high-end home receiver, and one tabletop radio can tune in these broadcasts. A few thousand stations will have added HD by 2007» fonte: «If This Bluetooth Is Rocking, Don't Come-a Call Waitin'», Glenn Fleishman, March 30, 2006) 03/04/2006 17:45 osegundochoque Enlace permanente. 4.0 A convergência digital No hay comentarios. Comentar. Os custos da rádio na internet e o modelo de negócioexcertos de um texto que pode ser resumido assim: "How is the independent internet radio market going to survive?" - «Growing costs for bandwidth are coupled with exorbitant monies being paid for music fees (...) Dailysonic is the station that’s introduced "Subtract," a system that allows audience members to remove audio ads in its program. Here’s a section of the sell-line featured at DailySonic: "For each Subtract that you buy, you’ll get one less advertisement inserted into your show. And it’s pretty inexpensive. Each Subtract costs 6 cents..." 03/04/2006 17:58 osegundochoque Enlace permanente. 5.4.4 Limites à internet (legais e financeiros) No hay comentarios. Comentar. Mais da rádio do Washington Posta partir daqui, algumas notas mais: - «The U.S.’s first commercial radio station branded with a major newspaper name — Washington Post Radio — has just debuted in the nation’s capital. WTWP, 1500 AM and 107.7 FM, is a joint venture of The Washington Post Co. and Salt Lake City-based Bonneville International Inc. Financial terms of the arrangement were not disclosed. The station is aimed at an audience that wants more in-depth stories than short-form radio, but something different from public radio. But competitors in the long-form radio format said the audience for the polished, highly produced sound of public radio is extremely loyal. - «"This is a wonderful opportunity for The Washington Post to encourage the radio audience to read more of the newspaper," said Boisfeuillet Jones Jr., publisher of the Washington Post, in a statement. The Post’s circulation -- like that of many other papers -- has been on the decline in recent years. Washington Post Radio will draw on content from the Post, with the paper’s editors, reporters and columnists providing more context on their reporting. The station will also broadcast news and commentary from journalists and others outside the Post. (...) This is not the first time WTOP and The Washington Post have been linked. The Post bought a partial interest in the station from CBS in 1949, then purchased the rest in 1954 and began the all-news format in 1969. The Post sold WTOP in 1978. Two owners later, Bonneville bought it in 1997».
03/04/2006 18:27 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. Inédito: uma música que só existe on-line atingiu o nº 1 do top (GB)via Ponto Media: «The chart landmark comes less than a year after download sales were first counted towards the top 40. Before that, the singles scene looked rather gloomy - sales had dropped from 80 million in the late 1990s to little more than 20 million in 2005. But then came the legal download services, led by Apple's iTunes, which launched in the UK in June 2004. (...) So instead of going to a record shop to hand over £2-4 for their favourite song, fans could instead pay 79p from the comfort of their own homes. (...)More than 26 million songs were downloaded legally in the UK in 2005 - up from virtually zero two years earlier. And downloads now account for about three quarters of all singles sold. (...) A recent rule change means digital sales start counting towards the chart the week before the CD release. But Gnarls Barkley's song was first made available to download on 13 March, meaning there were two extra weeks when thousands of fans were legitimately buying the song - but it was not appearing in the chart». Uma rádio para jovens dos 7 aos 14 anos (na net)Via Público, 1/4/06: «A revista Kulto, que sai todos os domingos com o PÚBLICO, é desde esta semana a primeira revista a ter uma web radio onde os leitores da Kulto, entre os sete e os 14 anos, podem ouvir a sua música, ter programas de rádio feitos à medida do seu gosto e até escolher o género de música que querem. A Rádio Kulto, assim se chama, foi criada em parceria com o portal de rádios Cotonete, que disponibiliza ainda a estrutura tecnológica para se fazerem rádios on-line personalizadas. Mas Rute Gil, uma das responsáveis da Kulto, diz que, mais do que uma web radio, a Rádio Kulto é um site de Internet onde os fãs da Kulto podem aceder para enviar mensagens, consultar notícias de música, por exemplo, e onde até vai ser possível ouvir programas de rádio caseiros enviados por podcast: "Os nossos leitores acordam e vão para a cama a ouvir música e não há produtos de rádio dedicados a eles. Foi a pensar nisso que surgiu a Rádio Kulto. Apostámos desde o início do projecto da Kulto num caminho mais tecnológico." Isto tudo pode ser encontrado em http://cotonete.clix.pt/kulto/index.asp» Algumas observações: - Trata-se de uma ideia muito boa; mas não pode ficar só com música (para já parece-me só uma play list alinhada por computador, porque acabará por perder o interesse - é preciso algum investimento); é também uma forma de atacar a «geração iPod», dando-lhe rádio. Além do mais, a partir do momento em que todos nós passamos cada vez mais tempo na internet, por que não ter o audio mais personalizado? É essa a ideia da própria rádio do Washington Post... Outra vantagem: desafia a rapaziada a fazer conteúdos e a enviá-los. Alô escolas...
04/04/2006 13:29 osegundochoque Enlace permanente. 3.0.1 "A geração iPod" No hay comentarios. Comentar. Sobre o iPod, quando a Apple faz 30 anos«Quando o iPod chegou às prateleiras das lojas, em 2001, foi o primeiro leitor de áudio portátil digital com um disco rígido, na altura de cinco gigabytes (GB), uma capacidade que superava tudo o que havia no mercado. (fonte: Isabel Gorjão Santos, «O leitor de música digital iPod tornou-se um fenómeno cultural», Público, 1/4/06, pág 3) Canais de música (tipo rádio) na internet«Depender de amigos ou de lojas de CD para descobrir novas bandas já faz parte do passado. Uma revolução que começou com o site de relacionamentos MySpace (www.myspace.com) agora ajuda os fãs de música a aumentar a lista de artistas favoritos. Três sites – Pandora (www.pandora.com), Last.fm (www.last.fm) e TagWorld (www.tagworld.com) – aperfeiçoaram a idéia e criaram ferramentas para ajudar as pessoas a conhecer músicas novas. Os sites que aprimoraram a idéia do MySpace são em inglês, mas o Pandora é mais fácil de usar. Desenvolvido em Flash,logo na tela inicial, você digita o nome de uma banda ou música do seu gosto, e o site cria uma estação de rádio com canções parecidas, porém, de artistas diferentes. Se a seleção do Pandora não agradou, você clica em "Don’t Like it". Mas, se você adorou vá em "Like it". O acervo é grande: estão cadastradas 400 mil músicas de 20 mil artistas. (...) Com tantas possibilidades , fica até difícil lembrar de todas as bandas que você viu em um só dia. Mas, o outro site, o TagWorld, com mais de 1 milhão de usuários, tenta resolver esse problema. As músicas das bandas que você encontrou e gostou podem ser guardadas em um arquivo do seu perfil chamado My Tunes. Com isso, você pode ouvir as favoritas sem ter que entrar na página das bandas. Outra vantagem é o player chamado de Music Discovery Engine. Não é preciso instalar nada. Mesmo sem ter cadastro, você escuta as bandas que quiser. O problema é que o repertório não é grande e não há muitos artistas diferentes.» fonte:Filipe Serrano, «Sites acham novos sons para você», Estadão, 03/04/2006 «The Times - O jornal que fala»É evidente a preocupação dos jornais - pelo menos daqueles que se apresentam como mais atentos e ambiciosos - em evoluírem para um formato multimédia. Seja para estar sintonizado com o que possa vir, seja por convicção. Esta informação do Jornalismo e Comunicação sobre o The Times vai nesse sentido: «O britânico "The Times" tem vindo a publicar regularmente um anúncio de auto-promoção que, não remetendo propriamente para uma novidade, não deixa de constituir um "sinal dos tempos" que vivemos. Trata-se de uma selecção de notícias, reportagens e colunas de opinião, com a duração de cerca de 50 minutos, que podem ser diariamente descarregadas a partir das 5 da manhã e ouvidas no computador, no iPod, etc.» Via Ponto Media, uma informação que reforça esta preocupação: «UM NOVO estudo da Newspaper Association of America, publicado ontem, revela que a audiência dos jornais online está a aumentar a grande velocidade: » Via Travessias Digitais: «NYTimes.com aposta no vídeo» 05/04/2006 11:05 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. (ACT) O negócio do podcast comercialVia Washington Post (excertos de «Record labels not boarding podcast bandwagon», By Antony Bruno, Reuters, Sunday, April 2, 2006; 7:37 PM): «A year ago podcasting was just a fad with a cool name. In recent weeks, the format has taken several steps toward becoming big business, but the major record labels are not eager to partner with the growing format. The audio blog phenomenon that began as free, grassroots rantings is being commercialized through advertising and subscription fees. (...) Media companies like National Public Radio (NPR) and Clear Channel now sell 10- to 30-second commercials for their podcasts, prompting the emergence of startups formed to insert ads into amateur podcasts whose creators are unable to sell the ads themselves. The trend has expanded into the mobile space. On March 27, Mobile podcasting service Pod2Mobile introduced an automated advertising program that inserts 20-second audio ads at the beginning of participating podcasts. The motivation is clear. A recent eMarketer report predicted that podcast advertising spending will increase from an estimated million this year to 0 million by 2010. Venture capitalists at Sequoia Capital -- which participated in the .85 million funding of podcasting pioneer PodShow--say the market could grow to as much as billion in the next five years. Of course, to reach these figures, podcasts need listeners. According to Bridge Research, there are about 9 million podcast listeners today. Conservative analyst projections peg that the audience will reach around 12 million in the United States alone by 2010» (obrigado E.) ACT a 7/4/06: Uma visão mais pessimista, a Kurt Hanson: «My belief is that podcasts — in the sense of short programs automatically downloaded overnight onto MP3 players — are merely a transitional phenomenon, until consumers' mobile devices are Internet-enabled. At that point, it will make sense to simply grab an on-demand stream of the program you're interested in» Rádio da Disney está on lineSe os jovens chegam cada vez mais cedo à internet, a Disney - que tem uma rede de rádios nos EUA com programação infantil - não podia ficar à margem: «"Streaming on RadioDisney.com is part of our overall strategy to be the kid and family music leader across different media platforms," said Jean-Paul Colaco, president and general manager, Radio Disney Worldwide. "Now, more than ever before, kids and families are engaging in multi-tasking, especially as they surf on the Internet. Streaming enables our listeners to stay connected with Radio Disney in a way that is in tune with their lifestyles." » 05/04/2006 12:47 osegundochoque Enlace permanente. 3.0.1 "A geração iPod" No hay comentarios. Comentar. WiMAX chega ao Canadá«Canadian WiMAX network launched (fonte:ARS Technica, 4/2/2006 4:23:04 PM, by Eric Bangeman) Broadband choice has become more of a reality for some Canadians, as Inukshuk Wireless, a joint venture between Bell Canada and Rogers Communications has opened for business. According to Bell Canada, the first phase of the network covers over 5 million households and is available in selected areas from coast to coast. Inukshuk is using pre-final-certification WiMAX technology to operate the network, making it the first large-scale WiMAX deployment in North America. Bell and Rogers used their preexisting infrastructure such as cellular towers to install the network, which operates in spectrum licensed to the companies already. Those spectrum licensing requirements stipulate that the service be made available in at least 25 unserved rural markets in the next year and 50 by March 2008. (...) WiMAX has been touted for many years now as both an alternative to cable and DSL, and as a solution to extend the reach of broadband to areas where it is not currently available. Earlier this year, the WiMAX Forum certified the first official WiMAX hardware, which operates in the 3.5GHz range. Unfortunately for US residents looking for options when it comes to broadband, that spectrum is already in use. That means for the time being, any WiMAX implementations in the US will either have to use proprietary hardware and run the risk of not being to interoperate with other networks, or wait until gear that operates in open spectrum (e.g., 5.8GHz) is certified (hopefully within the next twelve months). Until that time, we'll have to be content with seeing how our neighbors to the north do with their first WiMAX deployments» 05/04/2006 13:13 osegundochoque Enlace permanente. 5.4.2 WiFi ou WiMAX No hay comentarios. Comentar. Leitores das edições on line são mais jovens«This new analysis, which encompasses the top 25 markets in the country, confirms many of the findings of the first, including that newspaper websites are contributing significant numbers of readers who do not necessarily read the printed publications resulting in larger audiences overall. The “online-exclusive” audiences of the newspapers examined in the survey accounted for anywhere from 2 to 10 percent of their integrated audiences, proportions that represented hundreds of thousands of additional readers for many papers in larger markets. An analysis of four of the newspapers examined – The Washington Post, The Atlanta Journal-Constitution, Tampa Tribune, and The Arizona Republic - sheds new light on the characteristics of newspapers’ online visitors. The audiences for newspaper websites tend to be younger than those for the printed newspaper, dispelling the common misperception that young people are not engaged by newspaper content. For example, about 37 percent of the adults who visited The Washington Post’s Website, WashingtonPost.com, in the past thirty days were ages 18-34. In comparison, about 26 percent of the paper’s weekly print audience (5 weekdays + Sunday) fell into this age group. Similar differences between online and print audiences were found at the Tampa Tribune, where about 32 percent of online visitors were in the 18-34 age bracket compared to about 22 percent of the weekly print audience (5 weekdays + Sunday). These findings were consistent across the other online leaders, The Atlanta Journal- Constitution and The Arizona Republic, that were examined in detail for the study». fonte: «“INTEGRATED NEWSPAPER AUDIENCE” METRIC GAINS MOMENTUM AT COUNTRY’S NEWSPAPERS» , Scarborough Research, 3/4/06 (via PontoMedia) 06/04/2006 11:30 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. Anúncios lidos em directo mais eficazes do que gravados«A recent study conducted by Edison Media Research found that almost three-quarters of radio traffic listeners pay more attention to commercials read live by the announcer of a traffic or news report than they do to pre-recorded commercials. The Edison Metro Traffic Study also concluded that 78% of those commuters requiring traffic information for suburban roadways gained this traffic information from their regular local traffic stations. The Edison Metro Traffic Study was conducted by random telephone sampling February 9 - 22, 2006 of Adults 25 - 54 evenly distributed throughout the nonmetro counties in 10 of the top 20 DMAs. Respondents were required to have at least a part-time job, work primarily outside of the home, and spend at least 30 minutes commuting one-way to their workplace via a personal vehicle. This study was conducted on behalf of Westwood One by Edison Media Research.» fonte: Edison Media Research, «Traffic Reports Capture Listeners' Attention Despite Distractions and Other», SOMERVILLE, N.J., March 30 /PRNewswire/ . Para ouvir o trânsito, ouvintes desligam tudo«A recent study conducted by Edison Media Research found that almost three-quarters of radio traffic listeners pay more attention to commercials read live by the announcer of a traffic or news report than they do to pre-recorded commercials. The Edison Metro Traffic Study also concluded that 78% of those commuters requiring traffic information for suburban roadways gained this traffic information from their regular local traffic stations. Additionally, the study found that traffic reports demonstrated an ability to pull people away from CD players, MP3 players and Satellite Radio. One in four respondents indicated that they listened to something other than radio in their cars, but then switched back to AM/FM radio specifically to hear traffic reports. Those with exceptionally long commutes (greater than 60 minutes each way) reported an even greater propensity to switch to AM/FM radio for traffic reports, as nearly half of those listeners indicated they listen to CDs or MP3s, but switch to hear traffic. More than 90% of radio traffic listeners pay close attention to traffic reports. "Clearly, traffic reports are extremely ’sticky’ content for radio listeners," noted Tom Webster, Vice President of Edison Media Research. "Listeners know where to find localized traffic reports, especially in suburban areas, and rely on them to help them navigate their increasingly longer commutes." The Edison Metro Traffic Study was conducted by random telephone sampling February 9 - 22, 2006 of Adults 25 - 54 evenly distributed throughout the nonmetro counties in 10 of the top 20 DMAs. Respondents were required to have at least a part-time job, work primarily outside of the home, and spend at least 30 minutes commuting one-way to their workplace via a personal vehicle. This study was conducted on behalf of Westwood One by Edison Media Research.» fonte: Edison Media Research, «Traffic Reports Capture Listeners’ Attention Despite Distractions and Other», SOMERVILLE, N.J., March 30 /PRNewswire/ . 06/04/2006 14:51 osegundochoque Enlace permanente. 8.1 A rádio de palavra No hay comentarios. Comentar. «Para onde vão os ouvintes da rádio?»Um estudo da Bridge Ratings sobre a erosão dos ouvintes da rádio convencional. Conclusões: «Bridge Ratings reports that audience erosion from terrestrial radio is due to generally less time spent with AM/FM radio and more time spent with a variety of digital media. This includes MP3 players and iPods, Internet radio, satellite radio and CDs. 1. Terrestrial audience erosion to alternative audio entertainment continues to occur in young demographics. Sobre o estudo: «This study, which has been tracking such behavior since January, 2004, once again reveals behaviors assumed to be taking place. fonte: «Bridge Study: "Where Are My Listeners Going?"», Radio Ink, 7/4/06. O texto original aqui. 07/04/2006 13:08 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Os esforços (individuais) para pôr a XM e a Sirius nos telemóveis«Fans of U.S. satellite radio have been waiting eagerly for nearly a year to get XM or Sirius onto their cell phones. But as the two satellite radio providers carefully ponder their mobile strategies and chew over business plans, a small group of technically savvy devotees are taking matters into their own hands. Grass-roots software and web developers have found ways to tap into XM Satellite Radio Holdings' and Sirius Satellite Radio's websites to stream music channels onto Windows-powered smartphones and other devices» fonte: Wired News, Satellite Radio Rocks Cell Phones, Reuters 13:10 PM Mar, 24, 2006 Musica em streaming, no cabo ou no telemóvel. É o quê?“Las zonas fronterizas entre los consumos radiofónicos y musicales anteriores estaban claros, pero con Internet es imposible ya que tales fronteras desaparecen y emerge una red de búsquedas y de interrelaciones entre lo que antes aparecía por separado. Cada oyente lo vincula a su gusto. Tal vez lo que esté emergiendo sea otra cosa, un nuevo consumo de sonidos musicales y de informaciones sonora que se separan claramente de los modelos tradicionales. Por esta razón no conviene cerrar las limitaciones ni los conceptos hasta que los comportamientos de los usuarios y las implantaciones de tales consumos se definan a su vez. Lo que está claro es que asistimos a renovaciones transcendentales independientemente de que las llamemos de una manera o de otra.” (Cebrián Herreros, 2001: 120) Mais da música na internetA rádio perde o privilégio da divulgação da música MARTINÉZ-COSTA, María del Pilar e MORENO MORENO, Elsa, Programación Radiofónica, Ariel, Barcelona, 2004 , pág 342
Música na internet - criar a nossa rádio (Rhapsody)Corey Deitz fala no serviço da Raphsody, um dos mais conhecidos dos EUA, mas de que nunca falei. Por isso, aqui vai: «If you’d like 100 radio stations to choose from and would also like the option of creating your own customized streams, then Rhapsody might be your music service. No matter your mood, you can always have just the right sound for your work or leisure with the various options from Rhapsody. The free Rhapsody software allows you to also build your music library, share your playlists with others in the Rhapsody music sharing community, burn custom CDs, transfer it to your digital devices and more. Sharing playlists is one of the most interesting features of Rhapsody. You can browse by genre, celebrity picks, theme/holiday mixes, decade mixes, single artist mixes, and label spotlights. At a cost of .99 per month you have access to over 1,000,000 music tracks to play and share. A 14-day free trial is available. (Sign Up Directly) It’s not quite Satellite Radio but, it is about .00 less per month than XM and SIRIUS and you don’t have to buy any special equipment. You should know that XM Satellite Radio does offer 75 channels online for .99 per month compared to Rhapsody's 100 channels for .99. Compare the channels offered by each one to make your best decision». fonte: «Rhapsody: Diverse Like Satellite Radio, Only Cheaper» A indústria dos webcasters que difundem música nos EUAOs vários webcasters dos EUA vão reunir-se com os detentores dos direitos autorais naquele país para negociarem formas de continuarem a transmissão de música. Interessante ver como esses webcasters se organizam por lá:
mais em http://www.kurthanson.com/archive/news/040706/index.asp HD consegue apoio dos retalhistasTalvez o facto da transmissão em HD exigir novos receptores, desses receptores serem raros e caros, seja o seu maior problema na actualidade. Este desenvolvimento acaba por ser relevante: «retailers are now jumping on board. Early this morning, retailers Tweeter, Crutchfield and ABC Warehouse Detroit announced that they would be selling a crop of HD-compatible receivers. Starting today, the receivers will be available in more than 100 stores in over 30 markets across the United States. "Consumer demand for HD digital radio receivers has increased significantly over the past few months as consumers see the incredible value that HD radio offers," said Peter Ferrara, president and CEO of the HD Digital Radio Alliance». fonte: «Radio Conglomerates Push HD, Retailers Offer More Support», Digital Music News, 10/4/06 Rádio Bacardi é música de dança (e a Coca Cola tb)É apenas um sinal do que está para acontecer (mesmo ao nível dos investimentos publicitários convencionais): a Bacardi acaba de anunciar a criação de uma rádio on line para chegar também aos telemóveis! «Spirits and song often go hand-in-hand, though Bacardi is taking the barroom sing-a-long to an entirely new level. The Miami-based rum manufacturer just announced a mobile and online radio station called Bacardi B Live Radio, which is heavily focused on dance music and club deejays. The station is slated to officially launch in the United States and the UK in May, though the stream is currently live at bacardibliveradio.com for those that want to take a peek. B Live will also showcase various Bacardi events on the channel, offering far greater branding and reach. "Bacardi B Live reinforces our music association by creating more opportunities to connect our target consumer in a way that reflects our brand values," commented John Burke, a global brand director at the company. Powering the backend is Colorado-based Blumodus». fonte: «Bacardi Unveils Mobile, Online Streaming Radio Service», Digital Music News, 10/4/06 Mais: Beverage giants Coca-Cola and Bacardi--regular glass-mates at bars around the globe--have launched separate marketing campaigns that use digital music to connect with consumers. Coca-Cola has created the entertainment Web site Stageside.tv, from which fans can download exclusive videos from select acts using peer-to-peer file-sharing networks. The first artist featured on the site is Island Def Jam's Ne-Yo, whose label debut, "In My Own Words," entered The Billboard 200 at No. 1 six weeks ago. (...) These are two more examples of brands using music to carry their marketing messages over digital channels. The music industry is jumping at the chance to participate as the sponsoring brands not only bankroll the creation of new services that more widely distribute music and expose artists, but also pay labels licensing fees to access content. (...) Coca-Cola is paying Ne-Yo's label, publishers and the artist himself for the right to exclusively film a 15-minute "day in the life" mini-documentary interspersed with two minutes of music. The video is available not only as a free download from Stageside, but also has been distributed throughout chat rooms, social networking sites and has even appeared on Youtube.com. Jeff Straughn, Island Def Jam's vice president of strategic marketing, said the partnership allows the music industry to utilize the marketing power of free P2P networks--and realize a revenue stream while doing so. "We see this as the first step in the direction of embracing P2P networks," he said. "It's given us tremendous viral exposure we wouldn't have gotten through traditional means." Coca-Cola also hopes to piggyback on this exposure by featuring its logo in each video. Each clip will be replaced after 90 days, and only one artist will be featured at a time. Coca-Cola and marketing firm the Jun Group already are negotiating with labels for the next artist. Reichgut said Coca-Cola is looking for acts it feels match the "upbeat and positive" message conveyed via its new "Coke Side of Life" marketing effort (...)" fonte: «Rum and Coke find new mixers: digital music», Cnet (by Reuters) April 17, 2006, 4:59 AM PDT HD em França - Vai chegar cá?«Quincy, IL, and Paris - Apr 7, 2006 - Broadcast Electronics (BE) has installed an HD Radio FM system on an independent station in Paris, France. Towercast, in partnership with independent broadcast syndicate SIRTI and NRJ Group, began broadcasting an HD Radio signal on 88.2MHz last week using a BE low-powered transmission system. In the next phase of the trials, Towercast plans to multicast two or more channels of programming. "As a group, we’re very interested in the HD Radio technology because it lets us move right into digital broadcasting without giving up analog," said Anders Rällvik, who is the technical lead for testing digital technology for Towercast. "I believe we’re the first broadcaster to use HD Radio live, 24 hours in Europe." Towercast is broadcasting HD Radio with a test license granted by Conseil supérieur de l’audiovisuel (CSA), France’s broadcast authority. CSA has also granted Towercast an experimental license to broadcast HD Radio on 93.9MHz, and the group will begin broadcasting a single channel of digital audio on that frequency in the next month. It will eventually add another program channel to test HD Radio multicasting as well as any channel spacing interference» fonte: «Broadcast Electronics Introduces HD Radio to France », Radio Magazine, 3 a 9 de abril,. O futebol nos telemóveis«A Alcatel vai fornecer à Sportinveste Multimédia uma solução de Mobile TV para a cobertura da Liga Portuguesa de Futebol que permitirá criar e distribuir programas desportivos em formato específico para telemóveis. “A solução está a ser estudada junto dos operadores móveis. Trata-se de um canal de futebol especificamente formatado para Mobile TV”, afirmou ao Diário Económico Diogo Caldas, director-geral da Sportinveste Multimédia, escusando-se a falar no valor do contrato assinado com a Alcatel. Os conteúdos serão notícias, resumos de jogos, classificações, etc..., mas não a transmissões dos desafios. O mais comum actualmente na área da Mobile TV ainda é a transmissão dos próprios conteúdos televisivos nos telemóveis, sem adaptações específicas ao formato. fonte: «Resumos dos jogos da Liga em Mobile TV», Diário Económico, Carla Castro, 2006-04-10 10/04/2006 14:25 osegundochoque Enlace permanente. 3.6.1.1 A televisão portátil em Portugal No hay comentarios. Comentar. A MTV como fornecedora de conteúdos para telemóveis«(...) a MTV vai introduzir a partir do Verão um serviço para criar comunidades móveis em torno de conteúdos desenvolvidos pelos próprios utilizadores. Sabe-se que o presidente desta rede tem em mente a implementação de um plano que irá permitir aos utilizadores a criação dos seus próprios toques para telemóveis e outro tipo de conteúdos que podem utilizar nos seus aparelhos. Atenta aos desejos e gostos das gerações mais novas, a MTV tornou-se, «in a relatively short time, (...) the world’s largest content provider for mobile phones. It works with 63 providers worldwide and has access to more than a billion cellphones».» fonte: NetFM 10/04/2006 17:01 osegundochoque Enlace permanente. 3.6.1 Televisão portátil No hay comentarios. Comentar. Confirmado o telemóvel iPod?«Insiders at Taiwanese phone maker BenQ say that Apple procurement executives have been talking to various Taiwanese phone makers during the past few months in an effort to cut a manufacturing deal on an iPod Phone. They say that Apple will launch an iPod with phone functions within the next few months. "An iPod phone is definitely coming. BenQ will not be making it as we are in competition with Apple however several of our suppliers have been approached to manufacture parts. Among manufacturers in Taiwan it is common knowledge. The issue for many is the availabilty of parts if the phone takes off" said the BenQ executive. (...) Analysts believe that if Apple does come out with a music-playing cell phone, it will likely have the biggest impact on Motorola, the leading cell phone maker in the U.S. "Even a modest showing for an Apple multimedia cellphone could put a dent in Motorola’s profits," Barron’s says. "If Apple were to grab just 1% of the 900 million phones expected to be sold world». fonte: «iPod Phone Confirmed», SmartHouse, David Richards - Tuesday, 21 March 2006 [obrig E] Programas de televisão oferecidos na netO que leva a Walt Disney/ABC a decidir colocar on line muitos dos seus programas (as séries de ficção de maior sucesso) para serem descarregados gratuitamente? Só há uma explicação: a internet e o computador vão mudar o paradigma televisivo e com tanta gente, cada vez mais, na net, nada como começar a ganhar clientes... Os programas passam na televisão e no dia seguinte estão on line com anúncios (sem anúncios só através do iTunes, mas a pagar) e a WD/ABC pretende claramente chegar a outros potenciais telespectadores que estão a aderir aos leitores digitais e à net (e se este modelo/plataforma de negócio vai triunfar, a WD/ABC já lá está - em Portugal só a Sic disponibiliza programas na net e sem imagem!). «From the Wall Street Journal: "Walt Disney Co. plans to make much of its newest and most popular programming on ABC and other channels available free anytime on the Web, in a move that could speed the transformation of television viewing habits and help revive the struggling TV advertising business. "On April 30, ABC will unveil a revamped Web site that will include a ’theater’ where people with broadband connections can watch free episodes of ’Desperate Housewives,’ ’Lost’ and other hit shows on their computers. Episodes will be available the morning after they air and will be archived» 11/04/2006 11:29 osegundochoque Enlace permanente. 3.6.2 TV na Internet No hay comentarios. Comentar. Um LAD a menos de 10 dólares (no Japão)Não tem memória mas aceita cartões até 1 gb, é fino como um iPod shuffle e custa menos de 10 dolares (e, pelos vistos, tambem não tem rádio...) «A very curious MP3 player emerged from Japan this past week from a company called Evergreen. Picture the most stripped-down, Spartan portable you can imagine, and you still may have to lower your expectations to arrive at the Evergreen DN-2000. The roughly 2-inch by 2-inch player has a crude matte black faceplate that is sans-display like the iPod shuffle. But unlike the shuffle, the DN-2000 comes with no memory. Instead, users must provide their own SD cards, though the player cannot read more than 1GB of removable storage. So what makes such a feature-deprived player interesting? The price. The Evergreen is now available from Yahoo Japan for 999 yen, which equals roughly .50 in US currency» fonte: «Sub- Portable MP3 Player Rattles in Japan», Digital Music News, 11/4/06 A primeira geração de receptores portáteis via satélite«Orbitcast has posted photos of the newest portable XM Radio player, the Pioneer Inno. The iPod-sized device receives XM's live signal, records up to 50 hours of music, schedules recordings, and plays WMA's and MP3's. Like earlier XM portables, the Inno has a built-in FM transmitter, allowing you to play your satellite radio over analog radio. Nice. Other specs: color display, 50 channel presets, playlist editing on the device, 5 hours of live XM playback and 15 hours of recorded playback. The price? A mere 9. » fonte: http://www.droxy.com/2006/04/04/photos-of-pioneer-inno-xm2go-posted/ Um receptor digital na GB que grava música«A new digital radio receiver in the U.K. will allow listeners to download songs after their hear them. The HD Radio is being tested by Chrysalis and UBC Media, and if it is a success, will fully launch by year's end. The service will incorporate Chrysalis' AC "Heart" radio stations and a new mobile device that also receives TV stations as well as radio. It would likely work as a subscription service, with an extra fee on top for each song. The service uses DAB digital radio technology, according to Reuters, which allows data files and audio to be sent simultaneously. UBC CEO Simon Cole told the BBC, "If you press 'Buy' when you're listening to James Blunt on Heart, the file is immediately added to your library in the phone. The server also pushes a 128-kilobyte version of the song to your home account so it's also on your computer waiting to be put on your iPod. We think people will be willing to pay a premium for that level of service."» fonte: FMQB, «New U.K. Digital Radio To Also Download Songs», April 6, 2006 Mobile TV na TMN - 21 canaisde acordo com o DN de hoje, a TMN disponibiliza desde ontem 21 canais, 24 horas por dia (oferta única no mercado português), em parceria com a TV Cabo. O AXN está em estreia, tal com os restantes a partir do portal móvil i9 3G (não encontrei on line na pagina TMN qualquer informação...). 11/04/2006 14:09 osegundochoque Enlace permanente. 3.6.1.1 A televisão portátil em Portugal No hay comentarios. Comentar. Um top na GB c om vendas físicas e virtuais«O novo álbum de Morrissey, Ringleader Of The Tormentors, foi eleito, este domingo, como o primeiro número um da nova tabela de vendas de álbuns do Reino Unido, contagem híbrida que agora soma os números do mercado físico tradicional com os downloads de álbuns na íntegra através de lojas digitais. Esta nova tabela, que reflecte mais fielmente o comportamento actual de um dos maiores mercados mundiais de música, surge quase um ano depois de semelhante lógica híbrida ter sido aplicada à lista que traduz, semanalmente, as vendas de singles no Reino Unido. fonte: «Álbuns já têm um 'top' misto», DN, Nuno Galopim, 11/4/06 Uma rádio de Nova Iorque no Japão (via satélite)«Japan’s satellite digital multimedia broadcasting service, Mobile Broadcasting Corp., is carrying the Internet stream of WQXR(FM) in New York. Marketed in Japan as MobaHO!, the stream carries the classical music programming of WQXR as well as some commercials and customized programming elements. WQXR, operated by The New York Times, will be one of two classical music channels in the MobaHO! lineup and the only station imported from outside Japan, the companies said. Station GM Tom Bartunek said he hopes to expand that relationship. MobaHO! has 37audio channels, including overseas FM radio stations and genre-specific music programming; eight video channels, including news, sports and entertainment programming; and a data service channel» fonte: rwoline, «WQXR to Be Carried on Japanese Satellite Broadcasting», 2006-04-05 Mais aqui; a rádio: http://www.wqxr.com/cgi-bin/iowa Uma teoria peregrina: os gravadores video ajudam a rádio!Como os gravadores digitais de video nos EUA (pelo menos o TiVo) eliminam a publicidade, os anunciantes poderão optar pela rádio, uma vez que é mais díficil (impossível?) eliminar os spots. A teoria é defendida pelo guru Mark Ramsey: «Can DVR's help Radio?» Investimento publicitário na internet ultrapassa o da ráadio em 2008«Spending on Internet ads will overtake billboards and other outdoor advertising next year, and close the gap on radio in 2008, a new report said. The Internet will account for 6.5 percent of all advertising by the year after next, up from an earlier forecast of 6 percent in December, according to global media firm Zenith Optimedia. Online ad spending accounted for 4.5 percent of the global market last year. "We have revised our Internet forecasts upwards once again, as it has continued to exceed expectations," Zenith said. Radio's market share will fall to 7.9 percent in 2008, from 8.5 percent last year. "The Internet is now firmly established as a mainstream advertising medium in developed markets, and in many developing markets too," Zenith said». fonte: «ONLINE ADS GRAB SHARE», New York Post, By HOLLY M. SANDERS, April 11, 2006 A rádio tem pouca interactividade com os seus ouvintesDesenganem-se os que pensam que a rádio é dos meios mais próximos dos receptores, o que tem mais interactividade. Um estudo britânico, oficial, mostra que não (via Rádio e Jornalismo): «Segundo o ofcom a rádio é o meio de comunicação onde o nível de interacção é mais reduzido, pelo menos na realidade britânica. O estudo: http://www.ofcom.org.uk/advice/media_literacy/medlitpub/medlitpubrss/older/older.pdf Para onde foram os ouvintes de HStern?Este artigo tenta responder a uma pergunta que faz todo o sentido: as audiências de HStern, quando trabalhava herztianamente, eram superiores a 10 milhões de ouvintes. Agora na Sirius não terá mais do que dois milhões... «Can millions of listeners just disappear? fonte: Trying to corral Stern's lost herd, Los Angeles Times, http://www.calendarlive.com/tv/cl-et-stern11apr11,0,4823944.storyBy Martin Miller, Times Staff Writer, April 11, 2006 Os dificeis caminhos do DAB em França...Resultados de um estudo sobre o desenvolvimento da rádio digital em França, nomeadamente em termos de plataformas de distribuição (Obercom):
«Por um lado, diversos operadores apoiam a distribuição da rádio digital através das redes terrestres existentes (FM, AM). Afirmam que tal solução permite uma digitalização rápida do sector, assim como uma iniciação do mercado. Além disso, este tipo de plataforma não implica mudanças em termos de hábitos de consumo nos indivíduos. No entanto, os opositores desta sugestão enfatizam o facto dela não permitir o enriquecimento da oferta, tanto em termos de diversidade, como em termos de uma possível combinação com dados associados de vídeo e texto. Assim, a distribuição de rádio digital através das redes terrestres existentes afirma-se mais como uma primeira etapa da digitalização, do que propriamente como um modelo a ser seguido.
Por outro lado, algumas entidades defendem a distribuição da rádio digital através do sistema DAB, numa rede dedicada. No entanto, também esta proposta apresenta inconvenientes, a saber: a norma de compressão Eurêka 147 estará brevemente ultrapassada; a não atribuição da banda III para o desenvolvimento da rádio digital DAB constitui uma séria desvantagem; e a difusão em DAB através da banda L não permite a cobertura de zonas rurais isoladas.
Também é sugerida a distribuição da rádio digital numa rede mista terrestre/satélite. Este modelo, relativamente bem aceite pelos intervenientes do sector, apresenta contudo limites. Por um lado, os elevados custos associados não permitem a adesão das rádios locais e regionais, o que implica um retrocesso em termos de diversidade dos conteúdos. Por outro lado, é argumentado que este modelo económico será inadaptado ao sector da rádio na Europa de Oeste, muito habituada à gratuitidade do acesso. Por fim, o desenvolvimento de uma rede mista deste tipo conduz a um monopólio em termos de distribuidores de serviço.
A distribuição da rádio digital em redes digitais não dedicadas exclusivamente à rádio é um outro modelo defendido, sendo o que conta com um maior número de apoiantes. Entre as vantagens desta opção conta-se o facto de permitir um real aumento da diversidade da oferta, assim como permite a entrada de novos actores no mercado. Além disso, não implica a compra de dispositivos específicos, podendo ser recebida através da televisão digital terrestre, e permite alcançar todas as zonas geográficas. Não obstante estas vantagens, fica a dúvida se este modelo conseguirá subsistir sem alternativas complementares» O segundo choque é bom para a rádio...«All those new digital media platforms that sometimes seem to bedevil radio managers — Internet radio, satellite, podcasting — are really new forms of radio and are a “testament to the popularity of radio programming.” So says Arbitron in releasing a new study it did with Edison Media Research. “The proliferation of digital broadcast platforms such as Internet radio, satellite radio, HD and podcasting is a testament to the popularity of radio programming,” the research company stated in announcing the release of “The Infinite Dial: Radio’s Digital Platforms.” Edison Media’s Larry Rosin said, “Our research shows that regardless of the platform consumers see all these options as merely being new forms of ‘radio.’” The phone survey involved approximately 1,900 people» fonte: «Study Sees New Media as ‘Expansion of Radio Market’´, RWonline, 13/4/06 O estudo: http://www.arbitron.com/downloads/digital_radio_study.pdf
15/04/2006 11:44 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. A história de uma rádio pirata nos EUAfinalmente proibida de emitir, e contada neste artigo: Um excerto: «The legal battle began when the FCC forced the station off the air in June 2003 after receiving complaints its broadcasts interfered with a Massachusetts-based public radio station. 15/04/2006 11:50 osegundochoque Enlace permanente. 5.6 Piratas, livres, de bairro, da comunidade ou nicho No hay comentarios. Comentar. Uma das potencialidades do multicasting (HD)«CBS Radio is extending a branded car-buying show and will air it on an HD2 channel for a special event in New York. The broadcaster is airing a compilation of automotive news and entertainment programming including the latest from the Manhattan Auto Show now through April 16. "Auto Scoop New York" airs on the HD2 channel for WCBS(FM) and will also be streamed live at www.cbsradio.com on those days. New car designs and debuts and concept cars will be covered; the show will include interviews and commentary from automobile manufactures and local dealerships. Auto Scoop normally airs on various CBS Radio stations Saturday mornings and focuses on the car buying and leasing process» fonte: «CBS Will Use Multicast for a Special Car Event», RWonline, 12/4/06
Cresce o interesse pela rádio na netMais deste estudo: online radio reaches nearly one in five (19 percent) persons per week age 18-34 and 15 percent of persons 25-54 «number of weekly Internet radio listeners nationwide has jumped 50% over last year. fonte: RAIN, «Net radio reaches surges 50% over last year», 13/4/06 A rádio perde o privilégio do carroReproduzo este texto na íntegra, porque o assunto assim o justifica: quando o carro deixar de ser um domínio de quase exclusividade da rádio, ficará o quê? «Automakers are continuing to stuff their dashboards with next-generation digital music amenities, and the iPod is just one part of the mix. At the New York International Auto Show, several advanced music services have been unveiled, offering the consumer a broad range of options. BMW, which has led the charge on iPod integration, just stepped up its support of the device with enhanced display, docking, and steering wheel controls. But the luxury carmaker is also offering Sirius Satellite Radio and digital radio amenities, among other features. Meanwhile, Subaru has also raised its game, delivering an in-dash connector for the iPod - and various other digital music players - within its 2007 WRX STI Limited, part of a 120-watt, 6 speaker system. And Infiniti is reportedly readying an integrated hard drive into its console, though details remain light. Most other manufacturers are also making musical moves, and the future automobile will include multiple radio and portable player options. Satellite radio, digital (HD) radio, portable MP3 player support, and mainstays like terrestrial radio and multi-CD changers will all be part of the mix. The result will be a Darwinian battle among a number of providers, and natural selection could favor multiple survivors. For satellite radio, that landscape lessens the in-dash advantage, though multi-month subscription freebies will offer a nice toehold. But digital radio will also have an increasingly strong impact, especially among those less interested in genre-targeted selections, extras like Howard Stern and monthly subscriptions. So where does that leave the iPod? Despite an increasingly crowded console, the iPod will probably remain a looming presence, and a growing answer for music ubiquity among consumers.» fonte: «Automakers Broaden Music Dashboards, Push Beyond iPods» Digital music News, 17/4/06 Estão a ser feitas apostas muito fortes na emissão on lineO maior grupo de rádios nos EUA está à frente: «Clear Channel Radio is preparing to deliver a slate of album exclusives on Monday, part of its stepped-up online commitment. Across 900 participating station websites, the company will offer online previews of albums from Bruce Springsteen, Rihanna, and Godsmack, as well as an in-studio performance from Carrie Underwood. Those exclusives are expected to create a bang for the radio conglomerate, and follow a strong increase in online traffic over the past few months. Meanwhile, the company is expected to announce a broadened video-on-demand (VOD) initiative, which has quickly moved from 16 radio station websites to 700 over the past quarter alone. (...) each local Clear Channel station selects content that speaks best to its audience. For example, the Godsmack exclusive will be picked up by 80 rock-focused stations, while Bruce Springsteen will be carried by 380 stations across various genres, with some emphasis on older listeners». Fonte: Digital Music News, «Clear Channel Radio Prepares Album Preview Exclusives», 14/4/06 Cada vez mais iPods no carroda página da Apple: «Take your music on the road with seamless integration between your car and your iPod. A host of top automakers offer elegant solutions for both new cars and prior-year models. Or choose iPod integration options from leading car stereo accessory manufacturers and outfit any car to play well with iPod.
Mercedes tem página na net para dar música à borlaEdgard Costa chamou-me a atenção para uma iniciativa da Mercedes que criou uma página na net onde convida grupos musicais a juntarem-se para livre difusão (tambem como podcasting) das suas obras. A Mercedes, sim. A coisa é série e já têm ligação própria para a loja do iTunes, onde, além de downloads, vendem também poemas em cds editados pela própria Mercedes. Devo dizer que esta aposta da Mercedes me deixou confuso - trata-se de uma atitude de marketing (promocional)? ou algo mais, como uma nova área de negócio? O Edgard acha que «a música de distribuição livre está a ganhar uma força sem precedentes. O que esta iniciativa da Mercedes mostra é que pelo menos uma grande marca já descobriu que pode "dar música" aos seus clientes sem ter que pagar por isto». Ainda o Edgard: «Será que planeiam ter um canal exclusivo de música (ou multimédia de entretenimento), distribuído online somente para os carros deles? Será a música exclusiva um diferencial de marketing capaz de justificar a compra desta marca e não de outra? Será só mais um serviço exclusivo da marca? Não sei bem o que me parece, mas que é significativo é. Primeiro pela marca que se trata e depois pelo assunto, música». «Ninguém pode parar o futuro»O Público de hoje conta a história de um artista chamado Danger Mouse (Brian Burton), o primeiro a atingir o top de vendas inglês apenas com descarregamentos na internet. Três excertos: «Se existe uma personalidade que simbolize as transformações da indústria da música esse alguém é o americano Danger Mouse. No início de 2004 resolveu criar um disco que resultaria da junção entre os elementos vocais do The Black Album do rapper americano Jay-Z e partes instrumentais do The White Album dos Beatles. Chamou-lhe The Grey Album, mas quando se preparava para o editar a EMI ameaçou-o com um processo, não só porque estava em causa a obra dos Beatles, mas também porque o braço-de-ferro entre a indústria e todos os que adoptavam formas de criação e difusão diferentes das que pratica estava no auge»; «Se Brian Burton apenas queria que a música chegasse ao público consegui-o. Milhões fizeram-no, transformando The Grey Album no primeiro longa-duração a ser objecto de um movimento de massas na Internet. O sucesso assustou-o - "houve uma altura em que pensei que a minha carreira terminara", dizia nessa altura -, mas afinal o efeito foi outro. O cantor dos Blur e mentor do projecto Gorillaz, Damon Albarn, convidou-o para se juntar a este projecto. São dele as bases instrumentais do último álbum dos Gorillaz, o muito bem sucedido Demon Days» «Lançado pela multinacional Warner, o single Crazy tornou-se no primeiro disco da história a chegar ao primeiro lugar do top inglês, antes de chegar às lojas no formato físico, apenas pelo número de vendas digitais - cerca de 31 mil descarregamentos numa semana. De acordo com os dados revelados ontem pela indústria britânica, Crazy continua a liderar o top pela segunda semana consecutiva. fonte: Vítor Balenciano, Público, «Danger Mousa faz história na era digital», 17/4/06 «Jornais americanos cativam leitores na rádio»«Porque há sempre mais qualquer coisa sobre uma notícia", o Washington Post está agora na rádio na zona metropolitana da capital americana. Não é só por causa disso, claro. Como a maioria dos seus concorrentes, as tiragens do Post estão a diminuir e há que encontrar novas formas de manter o contacto com o público. fonte: «Jornais americanos cativam leitores na rádio» por Manuel Ricardo Ferreira, 15/4/06 17/04/2006 14:37 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. A internet nunca terá o alcance do FM?Realizou-se em Lisboa, na semana passada, um encontro de rádios universitárias e alternativas europeias, chamado RadiaLx2006, organizado pela Rádio Zero, emissora do IST que transmite na net. Da reportagem do DN («À procura de espaço para uma nova rádio universitária») retiro duas notas: a vontade da RZ em ter uma frequência no FM, ao abrigo da possibilidade prevista na lei de criação de rádios universitárias (sem publicidade) que só a Universidade do Algarve aproveitou até agora; a afirmação de que a internet não é o caminho, «nunca terá o alcance do FM» diz o director da RZ, Ricardo Reis. Uma afirmação como esta, vinda de um universitário, desiludiu-me pela falta de visão: não contesto a vontade em ter uma frequência hertziana, mas a internet tem capacidades para ser muito mais. E o podcast, para as rádios, não será apenas um gravador de video que se usa quando não se consegue ver um programa a horas (parafraseando o mesmo responsável). Serão muito mais do que isso. PS - fui convidado para participar nesse encontro, mas um problema de comunicação provocou um desencontro de datas. O apelo da publicidade na emissão satélite (XM)lembram-se da rádio via satélite nos EUA ser «commercial free»? Belos tempos... «As XM and Sirius continue to evolve, it looks as if commercials will become more and more prevalent on the satcasters’ stations. Already, XM has altered its slogan of "100% commercial-free music" to having the "most commercial-free music channels." Last month it was revealed that ads would be placed on Clear Channel-controlled XM stations as part of the companies’ agreements. XM SVP of Sales and Marketing D. Scott Karnedy tells Business Week, "Advertisers were concerned about mass. When we broke through six million subscribers, we saw that as a tipping point [with advertisers]." In 2005, XM tripled the amount of ad agencies it was involved with as ad revenues have skyrocketed in the past two years, reaching million last year. Karnedy says that XM "can’t keep up with the demand." The company expects to up its amount of ads on its talk channels in the near future. As for Sirius, ad sales grew to .1 million last year. The satcaster is also considering increasing the spotload on Howard Stern’s show from six minutes per hour up to nine, reports Business Week. Stanford Financial Group analyst Fred Moran tells Business Week that he predicts both satcasters will bring in 10 percent of their sales revenue via advertising by 2011. Sirius predicts they will reach that amount in the next few years, though advertising only makes up under one percent of their current sales.» fonte: «Satcaster Advertising On The Rise», FMQB, 17/4/06; o artigo da Business Week: http://www.businessweek.com/technology/content/apr2006/tc20060413_150389.htm?campaign_id=search Até por isto... «The 0 million financial restructuring offers another reminder of just how capital-intensive the satellite radio sector remains. But beyond capital outlays for infrastructure, overhead, and satellites, a great deal of money is being used for attention-grabbing content. Both XM and Sirius have been criticized for spending excessively to secure big personalities and sports packages, and XM board member Pierce Roberts even resigned over a lack of cost controls» («XM Initiates 0 Million Debt Restructuring Plan» Digital Music News) O medo que a rádio ainda tem do podcastingReproduzo quase na íntegra um artigo que clarifica algumas coisas: «When National Public Radio (NPR) started offering a free podcast of its popular quiz show "Wait Wait... Don’t Tell Me!" it did so with lttle fanfare. That didn’t stop hundreds - and perhaps thousands - of people from downloading the satirical look at the week’s news on a Sunday afternoon back in February. By Monday morning, the show had joined Apple Computer’s list of the day’s five most popular podcasts. It was good news for NPR, which has become a major player in the podcast world. Not so for the 350 NPR member stations that broadcast "Wait Wait." They’re worried that making the program available to iPods could mean a loss of listeners - and consequently the donations and ad dollars that keep the stations afloat. "Anytime customers can find your product in another place, it’s going to cause some concern," says John Decker of San Diego’s KPBS-FM. He says the podcast trend makes some public radio programmers "nervous." (...) As more people watch programs on their computer or iPod, network affiliates worry about lower ratings - and lower revenue from commercials. The vast majority of TV viewers, of course, still watch "60 Minutes" or "The West Wing" the old-fashioned way: on a television tuned to a local station. But that paradigm is fading out. Last week, ABC announced it would offer shows for free - although with commercials - for viewing directly over the Internet. ABC and NBC already offer shows like "Lost" and "The Office" as .99 commercial-free podcasts, viewable on computers or video-equipped iPods. NBC and CBS, meanwhile, will offer on-demand versions of their shows through the Comcast cable company. And tens of thousands of people routinely download illegal bootlegs of popular network shows. (...) The situation is somewhat different in public radio. Member stations pay NPR to air its programming. So far, NPR is tiptoeing around the on-demand issue. Between August 2005 and March 2006, listeners downloaded 18 million podcasts of the shows and individual stories it made available for free. That compares with a weekly listenership of 26 million. But neither of NPR’s two signature daily news shows - "All Things Considered" and "Morning Edition" - are available as podcasts, nor are they aired on NPR’s channel on the Sirius satellite radio network. The shows "were specifically designed to be a vehicle for the local stations" to provide their own bits of programming, says NPR spokeswoman Andi Sporkin, and they’re staying that way. Mr. Decker, the San Diego programmer, says those who worry about the impact of podcasts miss the big picture about access to public radio. "I do believe that we’re better off in the long run if we make ourselves as available as possible," he says. "We can’t stand in our own way." fonte: «Podcasting shakes up local media», Christian Science Monitor, April 17, 2006 edition, by iP...obreUm LAD à venda em Portugal por €79,90 (e 512 MB; e rádio!) A questão é importante porque a banalização dos LAD só se fará pela queda dos preços. E quanto mais LAD mais conteúdos serão necessários (e mais o podcasting terá viabilidade) (iPobre? Obrigado E)
«A rádio é uma causa perdida?»«During a Tuesday morning conference call with Wall Street analysts, Emmis CEO Jeff Smulyan addressed the question, “Is radio a lost cause? Standing up for the radio business, Smulyan replied, “It's not a lost cause, because we reach almost every American. If you look at leading forms of media, they are incredibly fragmented, and narrow. We reach almost every American, almost every day, where they live. We're relevant to them. They use us as companions. They use us as a source of entertainment. They rely on us for information, especially in critical times. For some reason, this is a business which has the perception that it's over. It's not over. It's a business that's been able to produce 45 cents on the dollar and still does. It's not over, but it's struggling." fonte: «Smulyan On Radio: “It's Not Over”», Radio Ink, 19/4/06
19/04/2006 15:09 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Publicidade na net ultrapassa rádio«Um estudo recente da firma americana de pesquisa de mercado PQMedia apurou que o investimento publicitário em blogues, podcasts e RSS duplicou em 2005 - cifrando-se mesmo assim nuns relativamente reduzidos 16 milhões de euros; mas a firma estima que, até 2010, o investimento publicitário nesses meios chegue aos 620 milhões de euros anuais. Outra firma de pesquisa de mercado, a Zenith Media, estima que em 2005 a quota da Internet no mercado publicitário mundial era de 4,5 por cento; e que em 2008 essa quota chegará aos 6,5 por cento. Ainda segundo a Zenith media, a publicidade na internet irá ultrapassar em volume a publicidade em outdoors; em 2008 irá alcançar a publicidade na rádio». fonte: «E de onde vem o dinheiro» Publico, 15/4/06, pag 5 O ouvinte da RFM não tem paciência para o podcasting???"«Acho que ninguém sabe para onde a rádio está a ir. Aquilo que se sabe é que, de acordo com o se viu nos últimos 30 a 40 anos, a rádio já não é só o FM. Pode haver outros suportes», defende António Mendes , director de programas da RFM. Reconhece que a relação da internet com a estação jovem adulta da Renascença é de complementaridade e que sobre o «podcast» «fala-se mais do que se adere»: «o ouvinte da RFM não tem muita paciência para isso. Não sei como é que se será daqui a um ano ou dois»" (Público, 15/4/06, «A rádio está a mudar. E vai ter de mudar») Um comentário meu: ou António Mendes perguntou aos ouvintes da RFM (sondagem?) ou como é que chega a essa conclusão se a RFM não tem podcasts? Ou será que o problema é que não há na programação da RFM programas/rubricas que se adaptem ao podcast? (Não faz sentido estar a reproduzir música, como é evidente) 20/04/2006 11:51 osegundochoque Enlace permanente. 5.4.1.1 podcasting em portugal No hay comentarios. Comentar. Vender iPods como pão quente«Apple posted another strong financial result for the quarter ending April 1st, with revenue topping .36 billion. That represents a 34 percent jump over the year-ago period, and the second-highest quarterly result for the company. The three-month period - which technically corresponds to the second fiscal quarter of 2006 for Apple - also saw robust iPod sales and strong overall profits. Specifically, Apple shifted 8,526,000 iPods in the period, a 61 percent surge over the year-ago quarter. And earnings surpassed 0 million, or $.47 per diluted share, a 41 percent rise» fonte: «Apple Posts Strong Quarterly Earnings, 8.5 Million iPods Sold», Digital Music News, 20/4/06 A publicidade na internet vai superar a da rádio«the largest local Web site in most markets, typically run by a local newspaper, will generate more in ad sales this year than the largest-grossing radio station in that market» «Borrell estimated that 1,700 to 2,000 radio stations of a total 6,700 stations are selling advertising on their Web sites. Radio stations grew ad sales by 70% from their Web sites in 2005 to million, up from million. That’s still only a small portion, about 1% of total local online advertising. Average revenue from a site was ,024» fonte: «Borrell: Web Is The Place To Be», Billboard Radio Monitor, April 19, 2006, Katy Bachman Sirius chega a acordo com editoras para vender músicasO receptor portátil da Sirius que grava a emissão e faz ficheiros em mp3 tem sido contestado pela industria discografica. A Sirius resolveu o problema, negociando com as «majors»: «Sirius Satellite Radio’s fight with the major labels over its S50 portable receiver is over. EMI today became the fourth and final major to ink a deal with Sirius that allows for sales of controversial device. Details of the agreement were not disclosed but it is believed to mirror similar pacts Sirius struck with Sony BMG, Universal Music Group and Warner Music Group in mid-March. According to sources close to the agreements, Sirius will pay the labels an undisclosed fee for each S50 sold and will cap the number of devices it sells. fonte: «Portable Player Dispute Ends Between Sirius, Major Labels», April 14, 2006, By Brian Garrity, Billboard Ouvir rádio no iPodPor um lado, o fenómeno iPod é demasiado importante para ser ignorado, por outro porque não potenciar as suas capacidades para associar a rádio? É o que faz a empresa norte-americana Griffin com este programa iFill: uma vez descarregado (custa 20 dolares mas há uma semana de experiência à borla), permite receber e gravar directamente no iPod as rádios com transmissão na internet. É uma ideia bem interessante: escolhe-se a rádio que passa a música que nos interesse, põe-se o ipod a gravar e de manhã é só ouvir! (pelo que percebi não utiliza o iTunes, mas se estiver errado corrijam-me por favor)
CNN aposta nos podcasts (audio)Muito interessante a aposta da CNN nos podcasts - não, não são videocasts, mas sim peças de som, criadas de propósito para o podcasting - a partir do que chamam de «CNN radio» (e que não é mais do que o aproveitamento da produção noticiosa do canal de televisão) O telemóvel vai ultrapassar o computador como acesso à net«the personal computer remains the dominant platform to access the Internet globally. However, Internet access via the mobile phone actually outpaces wireless access from a notebook PC in many of areas of the world – a statistic driven largely by the massive install base of mobile phones throughout the world as well as more developed wireless networks, according to The Face of the Web, the annual study of Internet trends by global market research firm Ipsos Insight. » fonte: «Mobile Phones Could Soon Rival the PC As World’s Dominant Internet Platform», Ipsos News Center, 18/4/06 Um leitor mp3 para o carroO carro é a próxima aposta dos fabricantes de LAD. E a Sony acaba de dar um bom contributo: criou um leitor de mp3 que suporta, com um giga, até 500 musica (informações do fabricante). A coisa funciona assim: destaca-se o painel do rádio e, através da porta USB, liga-se ao computador onde temos as músicas; com o painel carregado, volta a colocar-se no carro e boa viagem! Perspectivas publicitárias para a rádio«A rádio, fruto da sua polivalência (tanto pode ser consumida no interior como no exterior) apresenta grandes vantagens competitivas ao nível da cobertura de audiências. Todavia, a valorização da rádio enquanto veículo publicitário está, em larga medida, confinada ao período que os potenciais ouvintes passam no interior dos seus automóveis. Analogamente à imprensa, também a rádio se encontra ameaçada pela propagação da tecnologia digital que disponibilizam produtos/serviços semelhantes aos da rádio» fonte: «Evolução do investimento publicitário mundial por suporte de comunicação» Obercom, (E.P) 19-04-2006 O que parecia impossível em 2001...«La audiencia de la radio sigue aumentando. Las cifras más recientes muestran que el ciudadano estadounidense promedio pasa más de mil horas por año escuchando la radio (38.6 por ciento del tiempo promedio que dedica a los medios). Esto equivale a casi tres horas al día, más tiempo del que el consumidor de medios de comunicación promedio dedica a ver la programación de estaciones de televisión afiliadas a una cadena, y diez veces más que el tiempo dedicado a leer revistas. Y aunque los nuevos medios de comunicación tienen una oferta atractiva, tan sólo piense en el siguiente comentario bastante revelador sobre la fuerza de la radio: Trate de navegar por Internet en su automóvil» (Hausman, Benoit e O'Bonnell, 2001: 2) Características do modelo de diários da Arbitron«El método de la bitácora o diario es una de las razones por las que las estaciones no escatiman esfuerzos para que el "sello" de su estación sea memorable. En Estados Unidos son muchas las estaciones que se anuncian como "Kiss (FM)" o "Lite (FM)" cuando sus letras de identificación a veces sólo tienen una semejanza pasajera con Kiss o Lite. En parte, se debe a que buscan desarrollar la identidad de la estación, en general, pero otro factor importante es que Arbitron por lo general acepta Kiss o Lite en una entrada de radio como prueba de que el escucha sintonizó esa estación» (Hausman, Benoit e O'Donnell, 2001: 303) 22/04/2006 12:22 osegundochoque Enlace permanente. 6.5 Medição das audiências No hay comentarios. Comentar. Uma previsão animadora (de finais da década de 90...)«A pesar de las aciagas predicciones de la segunda mitad de los años noventa, la radio está de regreso y, en muchas maneras, mas fuerte que nunca. Las ganancias están aumentando y la audiencia es constante. A medida que avanza un nuevo siglo vemos también como las fortalezas tradicionales de la radio siguen realzando el atractivo del medio. Ahora también es posible acceder, por medio de un teléfono celular, a estaciones de radio por Internet. Lo que hace de la radio parte esencial de esta época es su capacidad para llegar hasta nosotros mientras hacemos otra cosa. Podemos escucharla en el trabajo, en el automóvil o mientras hacemos ejercicio» (Hausman, Benoit e O'Donnell, 2001: 351) 22/04/2006 12:31 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Aquilo que um iPod nunca poderá fazer - a voz na rádio!«How about bringing back the disc jockey? Technically, I realize, the DJ never went away. There are still voices on the radio that introduce what you’re about to hear and, if you’re lucky, that tell you what you were listening to a few minutes ago. Sometimes the person speaking is actually there in the studio as you listen to him in your car. But aside from a few creative outlets scattered around the country-Indie 103.1 in Los Angeles, KPIG in Freedom, California-you aren’t going to hear a knowledgeable jock who picks (or at least plays a role in picking) his own music. Someone who knows how to mix old records and new ones, classics and obscurities, songs that obviously fall into a station’s genre and left-field choices that fit in unexpectedly. Someone who has a personality that’s made for the intimacy of radio, a knack for introducing people to records they’ll probably like, and a sense of how to experiment without turning people off. Someone, in short, who treats music the way a good talk show host treats the news of the day. That’s something you’ll never get from an iPod on shuffle. You can get it from radio, but most music stations don’t bother to provide it anymore. Radio is a medium with unique strengths -why not use them instead of burying them?» fonte: «Do what an iPod can’t do», RBR, By Jesse Walker (from March’s RBR/TVBR Solutions Magazine), Abril 06, http://www.rbr.com/epaper/pages/april06/06-76_media1.html
24/04/2006 12:22 osegundochoque Enlace permanente. 8.1 A rádio de palavra No hay comentarios. Comentar. O regresso de uma rádio mítica (em liberdade)Da California (de um lugar que se chama Freedom...) para todo o mundo, está de regresso uma das mais míticas rádios dos EUA, a KPIG. Foi das primeiras a emitir na net (em 1995), interrompeu e está outra vez on line. Em http://www.kpig.com/. Até é possível ver a sua playlist. Mas, apesar da playlist (que lhe retira o âmbito «free form» ou rádio de autor) o que distingue a KeyPIG é o facto de se manter irreverante. Eles próprios se consideram um anacronismo: «We're an anachronism - a throwback to the days when real DJs picked out the music, and listeners expected something more from a radio station than just a couple of hundred songs repeated over and over, with some "big voice" guy yelling about how great it all is. We're also - to the amazement of all of the radio "professionals" who make the rules we thumb our noses at - very successful, though we try not to let it go to our heads» Peculiaridades da rádio nos EUADepois da saída de HStern para a Siriuas, a CBS/Infinity ainda não recuperou: primeiro criou um novo formato, chamado «free FM» e a seguir contratou alguns nomes de peso, entre eles David Lee Roth (Van Halen...). Agora Lee Roth abandonou e a CBS foi em busca de novos nomes para animar as manhãs das suas afiliadas «free fm» - acaba de contratar um dupla humorística e polémica conhecida como Opie & Anthony (actualmente a trabalhar já na XM). Veja-se esta informação da Radio Ink: «John Mainelli in the New York Post reports that O&A will do a three-hour, FCC-friendly simulcast on CBS and XM (6-9 AM) and then two uncensored hours just for XM». O que é que isto siginfica? que as tres horas hertzianas são controladas ao nível da linguagem; as duas horas só na XM são «à abrir...» porque o regulador FCC não controla as emissões via satélite (daí a passagem de Stern...)
24/04/2006 12:47 osegundochoque Enlace permanente. 3.9 A indústria e as programações No hay comentarios. Comentar. O HD pode vir a ser um bom negócioA partir do momento em que há centenas de rádio a emitir por HD, abrem-se perspectivas de novos negócios para os novos canais de multicasting. E a Clear Channel, como gigante, não perde tempo: acaba de criar uma nova empresa/solução, a que chama Format Lab para vender formatos alternativos... à concorrência que quer ter um segundo ou terceiro canal. «a new service that will make 75 new channels available to rival radio broadcasters for use in digital radio multicasts, station web sites and other outlets. fonte: Radio Ink, Clear Channel Experiments In The “Format Lab”, 24/04/06 Nem por acaso: «The member stations of the HD Digital Radio Alliance are rolling out HD2 channels in an additional 22 markets, bringing the total number of markets in which stations are multicasting their digital signal to 50 markets. This is the second wave of multicast formats to be announced; the first 25 markets were unveiled earlier this year. HD2 multicasts will now be available in 50 markets (including 42 of the top 50) -- more than six months ahead of schedule, says the alliance. The number of new radio stations created under the initiative now tops 450» A rádio é importante para os norte-americanos(directamente da terra dos estudos, mais um...; feito com mil entrevistas no universo da população dos EUA) «Survey: Radio is Important to Americans The new findings complement those in AMS’ initial survey in January: 64 percent said they were listening to radio as much as, or more than, they were five years ago. In the AMS survey, 57 percent of men and 49 percent of women said they listen to radio at least daily. The availability of music, news and reports on weather and traffic continues to be the most often cited reasons for listening to the radio, with 98 percent of respondents saying they listen to radio for one of those features. Additional statistics: fonte: http://beradio.com/currents/radio_currents_041706/index.html#ams 24/04/2006 13:24 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Podcasting para quem não domina a técnicaCorey Deitz, do RadioAbout, promete: com este software, qualquer infoexcluído consegue fazer um podcast... A rádio hertziana vai ganhar à concorrência... diz o presidente da NAB, National Association of Broadcasters: «To our competitors I say, ‘We will beat you,” he said during the Monday morning address delivered from the Las Vegas Hilton. “Radio’s history is one of meeting new competition head on and coming out on top. That hasn’t changed. All we seek is a level playing field.” (fia-te na virgem, neste caso na história... e não corras - comentário meu!) fonte: «David Rehr Warns Radio’s Competitors: ‘We Will Beat You’», Radio Ink, 26/4/06 26/04/2006 18:17 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Mais um exemplo de como a net está a ser potenciada«Meet the press», um mítico programa da televisão NBC, está a ser promovido de múltiplas maneiras - para além da difusão hertziana. Uma vista de olhos pela página do programa (http://www.msnbc.msn.com/id/3032608/) mostra que os seus responsáveis já passaram a fase dos medos (isto vai retirar audiência ao programa?). Ou seja, que, no final, haverá mais gente a ver o Meet the Press. É só uma questão de rentabilizar (comercialmente ou não) isso mesmo! (obrigado E.) 26/04/2006 12:07 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. 3 mil músicas num telemóvel!É o Nokia N91 e já está à venda. Para quem tiver quase 700 euros... Com os seus 4 GB, pode, diz a própria marca, levar «até 3.000 das suas músicas favoritas». Como comentava comigo o Edgard, «iPod Nano vira coisa de criança». Por falar em iPod Nano: se a versão maior tem 4GB e suporta até mil músicas, como é que o N91 pode ter até 3 mil e a mesma capacidade? É um problema do formato de compressão do iPod (o AAC)? Uma aposta na informação de trânsito«The battle between radio formats is about more than just music, especially when it comes to commuters. Americans spend an inordinate amount of time in their vehicles, often in headache-producing traffic jams. That has created a push for next-generation traffic navigation technologies, including new rollouts from both satellite and terrestrial companies. Most recently, terrestrial giant Clear Channel Radio announced a slate of new distribution deals involving its Total Traffic Network, which uses a team of reporters, traffic cameras, helicopters and airplanes to deliver real-time updates. That system will now be used by Citadel Broadcasting and Fox Interactive Media, according to an announcement made early this morning (...) Elsewhere, offerings like XM Instant Traffic & Weather from XM Satellite Radio offer real-time traffic information in 21 metropolitan areas, part of a plan to supplant the local advantage that terrestrial radio offers.» fonte: «Clear Channel Radio Broadens Traffic Technology», Digital Music news, 26/4/06 BBC aposta mais na interactividadeÉ irreversível. A BBC já está a dar os primeiros passos: «The BBC is preparing to revamp its internet and broadcast strategy with user-generated content and greater interactivity. MySpace, YouTube, and Flickr will offer inspiration for the stepped-up venture, and the BBC will also deliver its television and radio content on-demand across multiple platforms. For a website overhaul, the BBC is expected to hold a design contest, which fits into the new approach well. User-generated radio stations and unsigned band content are also expected to be part of the mix. The "web 2.0" strategy is designed to court a younger generation of media viewers, and develop a deeper audience bond. A key component of the revamped strategy will be the BBC iPlayer, which will offer on-demand playback of previously-aired television and radio shows. The player will enable PC-based viewing initially, though playback across a wider range of devices and platforms is also expected. The initiative comes ahead of renewed government funding, and the program is being tailored to the lives of modern-day media consumers. Meanwhile, the BBC has already engaged in a number of new technologies and concepts, adding momentum to the initiative. Last summer, the company delivered free Beethoven downloads from a BBC Philharmonic performance, an experiment that was followed-up with another classical offering involving Bach. Elsewhere, the company is flirting with a digital music store, and the BBC recently positioned its video news archives for free download and consumption.» fonte: «BBC Moves Towards User-Generated Content», Digital Music News, 26/4/06 Os LAD são mesmo um fenómeno!«that of all of the new media tested – satellite radio, Internet streaming, text messaging, video games – the sharpest growth belongs to iPods and similar MP3 players. The iPod (and similar portable devices) has become a pop culture phenomenon, rapidly becoming a dynamic force in the way that music (and other content) is being purchased and consumed. From the 2005 to 2006 studies, iPod/MP3 ownership has risen sharply, from 21%-35% - which translates to 67% growth year-to-year. No other media activity has shown anywhere near that type of dramatic increase in our study». fonte: «iPOD OWNERSHIP IS EXPLODING AND PODCASTING IS EMERGING AS A VIABLE CONTENT MEDIUM», JacobsMedia, April 24, 2006 Uma rádio HD a emitir em 5.1 SurroundPela primeira vez uma rádio nos EUA está emitir em 5.1 Surround, o «formato» sonoro equivalente/idêntico ao Superaudio CD - ou seja, permitindo (com um descodificador) a recepção em cinco colunas. Jorge Guimarães Silva esclarece, a meu pedido: «Equivale à passagem do Mono para o Estéreo, mas a primeira transmissão em surround 5.1 foi feita pela União Europeia de Radiodifusão (EBU), em 12 de Outubro de 2003, aproveitando o "Dia da Rádio". escrevi um texto sobre isso em 12/10/2003: http://telefonia.weblogger.terra.com.br/200310_telefonia_arquivo.htm» «Telos Systems and CBS Radio said WZLX(FM), Boston would become the first station in the nation to broadcast all of their format in 5.1 surround sound using the MPEG system on its HD Radio signal. The change is expected to occur within the next 90 to 120 days. The companies hope the move will attract the attention of Boston-based receiver makers such as Boston Acoustics and Bose, as well as other stations, to get them excited about MPEG Surround sound capability, said Steve Church, chief executive officer of Telos Systems and Frank Foti, president of Omnia. "This is going to create a significant boost to radio's aural impact and will be an important motivation for consumers to buy HD Radios," said Church. The station will hold off on promoting the 5.1 surround until there are compatible MPEG Surround receivers in the market, said Church and Foti, who added MPEG has developed a reference design for receiver makers. Other stations are interested in adapting their studios and music formats to surround sound, said Foti, who added the classic rock and classical formats currently have the most music recorded in 5.1 surround. Telos/Omnia is helping WZLX convert its record library to surround and Fraunhofer is providing the MPEG Surround encoder. WZLX is a Classic Rock-formatted station». fonte: WZLX to Go 5.1 Surround, RWonline, By Leslie Stimson Publicidade só não aumenta na rádioO DN (não oestá on line) revela hoje ops numeros do investimento publicitário no primeiro trimestre de 2006, relativamente a identico trimestre do ano passado. TV sobe 25,3%, imprensa mais 6,4 %, outdoor cresce 22,1%; em queda (esperada) o cinema (menos 16,8) e a rádio, com uma perda de 5,3 por cento. É preocupante, sem dúvida! 27/04/2006 17:29 osegundochoque Enlace permanente. 6.4.1 A publicidade em Portugal No hay comentarios. Comentar. Um jornal que funciona como a rádio: notícias na horaO El País acaba de lançar um novo jornal, chamado 24 Horas, um jornal «fruto de um processo totalmente automático, sem intervenção humana". A máquina está programada para, mal recebe a ordem para descarregar a edição, colocar nas páginas iniciais do 24 Horas as "notícias mais recentes do ponto de vista informativo", seguidas pelas "mais consultadas pelos leitores em elpais.es". A última das 14 páginas exibe informação bolsista, o tempo e o cartoon diário exclusivo de Ramón Rodriguez». Ou seja, os jornais são cada vez mais multimédia (tiram cada vez mais partido das potencialidades da net), neste caso «invadindo» o espaço da rádio
27/04/2006 17:38 osegundochoque Enlace permanente. 5.4.6 Meios multimédia No hay comentarios. Comentar. O que a rádio (convencional) deve fazer para reagir à ameaça?Três dos conselhos que o presidente da NAB dá á industria radiofónica (e televisiva) para reagir à «concorrência»: 1. « Exploiting “every new technology – on every new platform.” According to Rehr, broadcasters must move quickly to increase distribution channels for their content with the goal of being omnipresent in the culture, going “everywhere to everyone, through every device.” 2. Promoting the benefits of DTV and digital radio. He urged broadcasters to show consumers “the exciting possibilities of digital television before the DTV conversion, not when the DTV transition is upon us. But right now.” It is the broadcaster’s responsibility to inform viewers that “the most pristine signals they can receive” are over-the-air digital television. The NAB will be announcing a consumer DTV education program, he said. 3. Promoting greater competition among the cable, satellite and telecommunications companies. Fonte: « NAB president: It’s time to go on the offensive» Apr 26, 2006 2:08 PM 27/04/2006 17:45 osegundochoque Enlace permanente. 3.0 O segundo choque No hay comentarios. Comentar. Em defesa da emissão localO presidente da reguladora norte-americana FCC: « “Satellite radio is an important service, it’s very popular, and it’s grown very rapidly, but I think its fundamentally different from what local, free over-the-air broadcasters can provide, and we need to recognize that. What local broadcasters are able to do is provide unique insights and a unique service, particularly during times of crisis. We don’t want everything to just become a nationalized service. We still want that to have those local broadcasters disseminating local news and entertainment to consumers»Fonte: «FCC Chief: Satellite Radio ‘Fundamentally Different’ From Broadcasting», Radio Ink, 26/4/06 28/04/2006 15:53 osegundochoque Enlace permanente. 3.9 A indústria e as programações No hay comentarios. Comentar. O regulador britânico intervém na programaçãoÉ, penso, um caso único na Europa (e, muito mais, nos EUA): o regulador audiovisual britânico, OFCOM, intervém quando determinada rádio muda o tipo de programação que «contratuliza» com esse regulador (o formato). Este caso, recente, é ilucidativo (até dos próprios receios das rádios) – não podiam passar música irlandesa porque não tinha essa uatorização: « Ofcom has issued a ‘yellow card’ to CN Radio’s Touch FM in Coventry for a format breach. The regulator said Touch FM's general music policy was acceptable but specialist Irish music output was being broadcast in an inaccessible timeslot of 12am to 5am on Mondays.Ofcom deemed this to be "contrary to the spirit of the format" and has asked the station to remedy the problem, which Touch FM has agreed to do. The 'yellow card' is a way of identifying and rectifying format problems without having to sanction the station with financial penalties or by shortening the licence length. Jon Hewson, chief executive, CN Radio, said: "We believe that we are programming Touch FM Coventry very well within its format requirements and that the yellow card is somewhat harsh." He feared that Ofcom's move would set a worrying precedent for the radio industry following its policy of 'light touch' regulation. "The station's format document does not state any timing requirements for the specialist show. I think that it's a very worrying signal if the regulator starts talking about the spirit of a format and introduces a significant grey area in this way." Fonte: « Ofcom asks Touch FM to revise specialist policy», Mediaweek, Amanda Lennon, Publication Date 2006-04-25 12:15 PM 28/04/2006 15:55 osegundochoque Enlace permanente. 3.9 A indústria e as programações No hay comentarios. Comentar. (ACT) EUA criam regras para serviços on line de música« New radio platforms are rapidly gaining strength, though time-shifting and storage capabilities are generating major concerns. While consumers are increasingly opting for on-demand models, groups like the RIAA have been pushing for compensation on technologies that allow consumers to locate and store specific songs within streamed broadcasts. Now, a new piece of legislation has surfaced on Capitol Hill that addresses those concerns, specifically as they relate to satellite, internet, and cable-based radio formats. The freshly-introduced Platform Equality and Remedies for Rights Holders in Music Act of 2006, or PERFORM, is being backed by Senators Dianne Feinstein (D-Calif.) and Lindsey Graham (R-SC). "I want new services to continue to be made available on different platforms," said Graham. "But the rules need to be fair for everyone.” Specific compensation amounts were not outlined, though a release from the office of Dianne Feinstein noted that "all cable, satellite, and internet companies should be subject to the same rates," defined by “fair market value. (…) "What a listener cannot do is set a recording device to find all the Frank Sinatra songs being played on the radio-service and only record those songs". Fonte: «Legislation Seeks Compensation on Radio-Based Downloads», Digital Music News», 27/4/06 ACT a 30/4/06: esta medida vai ter consquências: «"If the PERFORM Act becomes law, webcasters who use the statutory SoundExchange licenses to play music would have to give up MP3 streaming in favor of a DRM-restricted, proprietary formats that impose restrictions on any recordings made. So much for great time-shifting technologies like Streamripper and RadioLover."» (5.2) CriatividadeWalt Mossberg, o especialista em tecnologia do Wall Street Journal, esteve na convenção NAB 06 e falou sobre (o futuro d)a rádio. O texto merece ser lido na íntegra, ou pelo nos extractos divulgados pelo site RAIN, mas aqui ficam algumas ideias: «There are now 50 million iPods out there,” Mossberg said. “What you have to do to confront the iPod and the Internet isto be better at what you do. “My music tastes don’t fit into the little boxes that Clear Channel in my market has decided I need to fit into,” he said, arguing that broadcasters need to use streaming, podcasts, HD-2 channels, and other tools to beat that iPod“You’re in the business of producing audio programming, and you should be using all the technology at your disposal.” (...) “Your job is not just to string together a bunch of songs in a row, but to put on exciting new programming to attract new listeners and beat the iPod.” »
Ouvir rádio na net é como ouvir a rádio hertziana!«As I write this, I'm listening to Mozart arias from an online radio station based in Buenos Aires. That's hardly unusual. Millions of people regularly listen to Internet radio on their computers. But there is no computer on in the house; I'm using pencil and paper (gasp!) to write these paragraphs. The sound is coming from what appears to be a clock radio. And that's essentially what it is — a clock radio for the Internet era. The AE Wi-Fi Internet radio is a stand-alone receiver, preprogrammed with more than 2,500 online stations. Designed to operate more like a radio than a computer, it's made by Acoustic Energy in Britain and is scheduled to hit the U.S. marketplace in mid-May. It won't be alone. Roku's long-delayed SoundBridge radio — also a stand-alone unit that can pick up Internet radio via Wi-Fi — is also scheduled to start shipping next month. It comes programmed with only about 80 stations (more can be added) and lacks the user-friendliness of the AE machine. But the sound quality is better» fonte: «You Don't Need a Computer to Listen to the Radio on the Internet», Los Angeles Times, April 27, 2006, David Colker Um exemplo da rádio sem criatividadeEXiste um livro, publicado nos EUA, que regista dezenas de milhares de canções por tópicos - os mais inconcebíveis. Depois, os animadores das rádios (que não têm playlist...) programam as suas sequências temáticas com esses temas. É do meu ponto de vista um exemplo da rádio previsível, formatada em excesso, em que o animador já nem pensa... Sobre o livro: http://www.greenbookofsongs.com/ Uma curiosidade: Corey Deitz apresenta os temas para assinalar o nascimento do novo filho de Tom Cruise e Katie Holmes (como se fosse preciso música para assinalar isso...): This week: Tom Cruise and Katie Holmes Have Baby Girl
30/04/2006 09:01 osegundochoque Enlace permanente. 3.9 A indústria e as programações No hay comentarios. Comentar. Desregular as licenças de curto alcanceA OFCOM britânica apresentou propostas para liberalizar a actividade das RSL, restricted service licences (RSL): «Restricted Service Licences (RSLs) are issued under the Broadcasting Act on FM and AM to provide radio services within a particular establishment (long-term – up to five years), such as a university campus or hospital, or during an event (short-term - typically 28 days), such as Ramadan. Almost 500 short-term RSLs were granted in 2005, while 128 long-term licences have been issued. RSLs provide an inexpensive means for non-professional broadcasters to reach their audiences; licences are issued on a first come, first served basis but include certain restrictions as a result. Ofcom is proposing:
fonte: «Deregulation of restricted radio broadcasting services», Ofcom, http://www.ofcom.org.uk/media/news/2006/04/nr_20060426 30/04/2006 17:43 osegundochoque Enlace permanente. 3.10 Legislações desactualizadas No hay comentarios. Comentar. A audiência da rádio na net está a aumentarÉ este estudo (Arbitron/Edison Media Research study, "The Infinite Dial: Radio's Digital Platform", http://www.arbitron.com/downloads/digital_radio_study.pdf) que o diz: 30/04/2006 17:57 osegundochoque Enlace permanente. 5.4.5 Audiencias na internet No hay comentarios. Comentar. O DRM tenta a sua sorte nos EUA(onde a emissão AM/OM ainda está pujante) «DRM Updates Available at NAB2006» (http://www.nabshow.com/)
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Transistor kills the radio star?Um blogue de suporte a uma investigação sobre a rádio do futuro - ou o que quer que ela se venha a chamar...
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