O que é que vem primeiro, o nome ou o meio?

But why? Why should an audio signal ddivcrcd through the Internet be called 'radio' in the first place? Is it self-evident that making money from the delivery of such signals has anything to do with radio? Do listeners to Internet audio streams count as radio listeners? Or is 'Internet radio' a different medium from 'radio' - and, if so, why has it borrowed the name? Which comes first, the name or the medium? Indeed, whose idea was it to call it that?» (Black, 2001: 397)