« (...) However, something and someone is going to put radio to the death throne. Apple is in discussions with the big music companies about a radical new business model that would give customers free access to its entire iTunes music library in exchange for paying a premium for its iPod and iPhone devices. The “all you can eat” model, a replica of Nokia’s “comes with music” deal with Universal Music last December, could provide the struggling recorded music industry with a much-needed fillip, and drive demand for a new generation of Apple’s hardware. Again, what does this mean to radio? This means another stab on the chest for radio broadcasters. First, there was the mp3 player, specifically the iPod that stole terrestrial radio listeners. Then there’s HD Radio which unfortunately failed to give radio stations a run for their money. And of course, there is the satellite radio.» iPod Kills The Radio Star: Good News and Bad News for the Future of Radio, 24/03/08, RadioJingles.com
«The digital music business is here with us for good, and that means over time there's going to be more than one way to deliver music, and definitely more than one way to play it. As the industry's all-but-undisputed leader, Apple should be thinking beyond the iPod and the iPhone. Who could do it better?»
«Radio can’t win this fight on music alone. Once the WiFi abilities of the iPod Touch and iPhone are more widespread across the platform, you won’t even have to wait to sync your iPod at home to get your music. If you want to have a Megadeth marathon while waiting in line at Starbucks, you can get it with a few clicks. This idea, if it happens, could effectively nail the coffin shut on radio. If more manufacturers put plugs in cars to attach iPods, all music radio could be obsolete within a decade. Which should not be taken as a eulogy, but rather as a challenge to step up the personality on the air - an iPod may have all the music ever made, but it has ZERO personality.»
«If, in fact, this goes down, iPod owners - who have always shown a willingness to meet Apple's hardware price, no matter what it is - will have one-click access to almost every song they could ever want - for free. What do you call an infinite supply of your favorite music rotating in playlists for free? I call it "radio." Already, of course, P2P distribution provides tons of "free" music. But the iTunes platform makes all this easy. And as anyone who has ever visited a buffet knows, when it's one price for "all you can eat," you always eat more. And from what medium do you think that listening is going to come?»
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