Os jovens e a disponibilidade para a publicidade

«A recent JackMyers survey of nearly 500 teens aged 15 to 17 found that 37 percent report they frequently or occasionally view news and/or sports videos on their cell phones and 73.5 percent frequently or occasionally send text messages from their cell phone. Thirty-seven percent say they are likely to pay attention to video advertising on cell phones and 31 percent are likely to pay attention to text advertising on cell phones. (fonte)