Uma rádio na net que fecha por falta de viabilidade

Era uma das mais conhecidas e elogiadas experiencias de rádio na net, sobretudo pelo que significou: era uma rádio hertziana que passou ao on line (já tratada aqui)

Acaba de anunciar que vai fechar:

«The Future of Rock and Roll" will end in two weeks. Managers of WOXY.com, the Internet-only radio station launched 26 months ago, will cease operation Sept. 15. (...) Bryan Jay Miller, 32, general manager, said the Internet station could not overcome distribution limitations and the lack of advertising revenues to maintain the four-employee operation.  "Internet radio is very cool, but you're still tethered to a computer for the most part. iPods, AM/FM radio and satellite radio are very portable," says Miller, who started at WOXY-FM in 1993."That impacted our advertising growth," he says. (...)

fonte: «WOXY.com to pull plug», Cincinnati Enquirer, September 1, 2006, JOHN KIESEWETTER

RAIN: «Exclusive to RAIN, Bryan Jay Miller adds: "Our problem has never been producing engaging, unique radio. We've been doing that for 26 years. The problem, almost from the very beginning, has been in making the Internet radio distribution and advertising model work for us as a standalone operation.
"On the upside, I'm very confident in the ability for WOXY.com's programming to really work with a more widely accessible and potentially different distribution medium or as part of a larger media play that can leverage what we're doing. There is a need for what we do, and our rabid community and listeners can attest to that. The bottom line is that we'd love to find a new home for what we do and a buyer or a business partner that can make that happen. No one wants to see this disappear." (1/9/06)