A crise na rádio também é de percepção

«Virtually everyone in radio believes the medium has become less fun, less creative, and just plain less worth listening to than at any other point since its birth» (Fisher, 2007: 294) 

«Stories about "why radio sucks" and "why radio stinks" popped up in the press. When Prince opened a concert at New York's Lincoln Center by asking, "How do y'all like your radio stations, New York City?" the crowd responded with a booming chorus of boos. At FCC meetings, activists favoring radio diversity dogged commissioners, urging them to defy the big corporations and return control of the airwaves to the public. And on the radio, Tom Petty, recently inducted into the Rock  the Rock and Roll Hall of Fame, sang "The Last DJ": 'And there goes the last DJ

Who plays what he wants to play

And says what he wants to say»

(Fisher, 2007: 295)