A certeza da incerteza

«Whilst their childhoods were sheltered worlds in which their desires were eagerly met by parents and grandparents, they have emerged into an adult world where only one rule exists - the certainty of uncertainty. Hugh Mackay says this is a generation 'born into the age of uncertainty'. (...) Insecurity and uncertainty are now part of life for all age groups. But Generation ¥, with its unfailing optimism, has incorporated 'uncertainty' and 'insecurity' into its worldview and has refashioned these negatives into 'freedom' as a positive. Freedom and uncertainty are the yin and yang of the Y world. Choice, options, flexibility are the buzzwords for this generation, something marketers and the manufacturers of mobile phones have long understood.» (Huntley, 2006: 15-16)