Rádio como equipamento standard em carros

Já não é a primeira que escrevo sobre a importância dos novos receptores de rádio (HD ou satélite) aparecerem como equipamento-base nos novos modelos de carros. Uma coisa é serem opção, outra é instalados de origem. Por isso esta é uma boa notícia:

«XM Satellite Radio, the nation's leading provider of satellite radio with more than 7 million subscribers, today announced that Acura will expand the availability of factory-installed XM radios throughout its entire 2007 model year line, making XM standard equipment on all Acura models. In addition, Acura will now offer XM NavTraffic, the nation's first satellite-based real- time traffic information service, as part of the AcuraLink(TM) system available for an expanded line of four of its top-selling models including the 2007 Acura RL and TL luxury performance sedans as well as the all-new MDX and RDX luxury SUVs.

Acura was the first automotive brand to offer XM NavTraffic when it was introduced in the 2005 Acura RL. Now available in 44 major markets, award- winning XM NavTraffic delivers real-time traffic information by satellite to in-car navigation systems, giving consumers access to relevant traffic information to help avoid congestion while saving both time and the fuel often wasted by sitting in traffic.

"We're proud to be Acura's exclusive satellite radio and traffic service partner," said Steve Cook, executive vice president, Automotive, XM Satellite Radio. "Acura buyers embrace and expect class-leading, in-car technology and entertainment, and XM has the best combination of services to meet their high standards."

fonte: «XM Satellite Radio Now Standard Equipment in All 2007 Acura Models», Yahho Finance, Wednesday September 13, 8:00 am ET

«Clear Channel Radio snagged an automaker for its Total Traffic Network. The broadcaster signed a multi-year agreement with BMW to provide traffic data as part of standard navigation systems offered on some 2007 BMW models, including the X5, M5, M6 and the 3, 5 and 6 Series models. The feature becomes available on BMWs in the middle of this month. Clear Channel's Total Traffic Network serves 125 markets in three countries, including the U.S., Mexico and New Zealand. It delivers traffic data via in-car or portable navigation systems, broadcast media, wireless and Internet-based services.»

fonte: «BMW to Offer Clear Channel Traffic as Standard on Some ’07 Vehicles», RWOnline, 7/9/06