«A rádio está para a próxima geração como a máquina de escrever para todos nós»

«There's a reason Steve Jobs didn't put a radio in the iPhone. Radio is to the next generation -- what a typewriter is to all of us today. Or a console Philco radio. It's so yesterday. And for those of you who think -- no problem -- we'll someday offer up our terrestrial streams for mobile use, check with the next generation first. The entire concept of 24-hour radio is over with the next generation, too.

Look, baby boomers and Generation Xers will still listen, but if you were raised on the Internet, live every minute with your cell phone (hint, hint) and conduct your relationships online, you have little need for 24 hour broadcasting. (...) Radio is not in their lives the way it was in ours. If it was, Steve Jobs would have made iPhone or at least iPod radio capable.

(...) How can I say this delicately? Not only is iPhone a competitive threat to radio. It is the killer app. We've reached the tipping point. No doubt this first iPhone will be seen as primitive in years to come, but today it represents a form of new age consolidation in its own right -- consolidating an iPod music player, with a mini-computer, the Internet, photos, calendars and even a telephone. I love radio. Loved it then and really respect a lot of people who are toiling away in it now while their bosses are showing the world their ignorance. But I don't like when the honchos who run radio bury their heads in the sand. Clear Channel determining that the iPhone is not a competitive threat is ill-informed, misleading and dangerous to an industry that so desperately needs to find its future.

There is a future for radio people, but it's not on terrestrial radio. It's in the content business with the delivery system that the marketplace chooses. That delivery system is not likely to be a radio. And you can see how ridiculous an HD radio looks right now as well. (...)»

fonte: JERRY DEL COLLIANO, Inside Music Media, «Clear Channel: iPhone "Not a Competitive Threat" », 03/07/07

COLLIANO, Jerry del, «Clear Channel: iPhone "Not a Competitive Threat" », Inside Music Media, 03/07/07 [http://insidemusicmedia.blogspot.com/2007/07/clear-channel-iphone-not-competitive.html]