Para quê ter/comprar a música, se a posso ouvir?

«(...) changing consumer behavior is giving subscription advocates new hope. Members of the Facebook Generation are bombarded with music recommendations every day, and don't necessarily want to pay a buck to check each one out. And since people are used to getting e-mail, appointments, and news feeds streamed to smartphones and other devices, many industry watchers assume they'll want the same for music. "If I can access whatever I want whenever I want," says Ted Cohen, who led EMI's digital music efforts and now runs an entertainment consultancy called TAG Strategic, "why do I need to own it?"»

fonte: «Stars Are Aligning for Subscription Music», Business Week, 6/12/07 by Peter Burrows