A concorrência (competição) com a rádio vai ser cada vez mais forte

«"Radio is going to face an increasingly broad competitive environment," says iBiquity CEO Bob Struble. "The days of radio having a monopoly position in the dashboard and at the beach are gone forever. Competition is only going to get more pronounced. It will continue and accelerate – that’s reality." points to new uses for mobile phones, broadband, WiFi and WiMax, plus ultra-mobile PCs that will blend the cell phone with the laptop.» fonte: SAXE, Frank, "Looking towards radio's long-term future", Inside Radio, NAB Radio Show, Setembro 07, pag 7