São jovens os que decidem na empresa 'iggli'

«At Boulder-based iggli Inc., 18- to 24-year-old employees occupy the driver's seat.
Musicians and social networking mavens just out of college advise equally youthful software developers about features and functions to include in the company's Web site - www.iggli.com.
That's exactly what company executives want.
iggli targets the leading edge of the "Millennial Generation" - people 18 to 24 years old - a market segment coveted by the music industry and consumer products companies.
"Employees need to represent our target market," said Holly Hamann, iggli's vice president of marketing. "We can't teach the middle-aged (people) how to be 18. We can teach 18 year olds how to do marketing and product development."»
Music, social networking site run, managed by 'Millennials' By Lyla D. Hamilton Boulder County Business Report March 13, 2008