Franceses não querem mais escolha?
«British consumers have bought six million DAB radios because they want to listen to services which are not available on either AM or FM. It is a familiar argument and one that has become the mantra of countless analysts, consultants, broadcasters, regulators and journalists. I have spread the same message through conference speeches, articles, e-mails and blog posts. But now we are all being asked to think again, as France questions whether listeners really do want more choice. Although DMB audio is less efficient than DAB+, this is only a problem if your objective is to extend choice. But the GRN believes that French listeners are already well served. "Significantly increased programme offering is not a strong consumer demand," says Radio France's Sylvain Anichini. "In France, there is already a very diverse offering in most places."» fonte: «Re-thinking radio's digital future», Mike Mullane, 4/12/07
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