Março, o pior mês de receitas publicitárias (EUA) 17 de abril de 2008 - 16:07 - 5.9 A rádio continua a ser popular/optimismo «Radio revenues were off 8 percent overall in March, the RAB reports, with local down 8 percent compared to March 2006 and national more than doubling that, with a 17 percent dip. Local and national combined for a 10 percent decline. The 8 percent overall decline is the sharpest for 2008 so far: Revenues were off 6 percent in January and 2 percent in February. National revenue has fallen by double digits in three of the last four months: It was off 12 percent in December, 13 percent in January, and 1 percent in February. Local revenue's 8 percent dip in March followed dropoffs of 4 percent in December, 5 percent in January, and 4 percent in February.» Facebook Twitter Whatsapp Email
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