A que se deve o sucesso do iPod (o «random schuffle»)
«Select Random Shuffle, and the iPod dredges up tunes you might never consciously choose to play. But chosen for you, they’re a delight. This mode of play also allows you to discover gems in a collection hat previously sat unplayed on a shelf of CDs. Songs previousloy neglectet can become top favorites. And then there are all those tunes you never knew you had. Random shuffle can create great surprises, selecting just the right song at just the right time. Or it can throw together unexpected combinations (...)» (Kahney, 2005: 3). AInda que: «Random shuffle is nothing new. It first became popular a feature of CD players. But with CDs, shuffling tracks is typically limited to the songs on a limited number of disks. Randomly selecting tracks really comes into its own with giant music collections: libraries that stretch to tens of thousands of songs. In a giant library, random shuffle is a good way - sometimes the only way - to play music that would otherwise go unheard (...)» (Kahney, 20). «Although people often create playlists for specific activities (walking, driving, commuting, working out and so on), they also enjoy giving control to the machine, which can surprise and delight with unexpected seleclions of tracks, [professor Michael] Bull said» (Kahney, 2005: 22)
«The iPod is beautifully integrated with the computer, which feeds it tunes, and with an online store to fill it at 99 cents a pop. The iPod is amazingly versatile. You can listen to it while driving - through the car stereo - or use it as an alarm clock to wake you in the morning. It’s not only a personal stereo, it’s the home stereo, the office stereo, or the stereo at the gym. It’s both personal and public, used by DJs, and in bars and hotels. It’s even starting to take over some nightclubs. The iPod has created DJs out of mere mortals. (...) (Kahney, 2005: 5)
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