Uma previsão, de 97, sobre o futuro da rádio
Excerto da intervenção de Bill Kennard (presidente da FCC) no congresso dos EUA sobre o futuro da rádio:
«The radio industry is robust and thriving and the prospects for future growth are excelent. Revenues in 1997 were over $13 billion and radio stocks have seen record growth. Radio continues to connect people to their communities, perhaps more than any other medium. Just as the advent of cable television, direct broadcast salellites, and satellite radio did not adversely affect the success of radio, so is the fact that broadband Internet audio distribution will not kill free over-the-air radio broadcasting either. Radio remains unique as a local communications service, one that is the lifeblood of local information in all our communities and in our culture. To this day, radio stations provide local communities with vital local news and information -weather and traffic reports, agricultural forecasts, and school closings. Radio will continue to play a vital and profitable role in our nation's communities» (McCoy, 1999: 22/23).
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