O famoso optimismo

«Dan Mason, CBS Radio’s president and CEO, claimed that "$1 billion in ad dollars were telling you that the iPod and satellite radio will lead to the death of radio. That’s a myth. Like when you were told the eight-track tapes, cassettes and the CD would sign radio’s death warrant. To say that an iPod or satellite radio, with little or no human connection will ever replace radio is absurd." Mason’s second goal was to call attention to CBS Radio’s intention to make use of digital distribution, even as CBS Radio and its peers struggle to cope with the additional competition from those platforms»

@ CBS Radio Presentation: New Play.It Media Player Offers Personalization, Contextual Ads»,  David Kaplan paidContent.org Monday, May 5, 2008