Digital faz audiencias subirem na GB?

«Twelve million people in the UK are listening to the radio digitally, new audience figures have revealed. More than 25% per cent of all listeners regularly tune in to stations using digital radio, TV or the internet.  And listening to digital-only stations has risen from less than a million in 2003 to six million in 2007, according to radio industry analysts Rajar.  Overall radio listening figures have also risen, with 91% of the UK population now listening to the radio. The number of people tuning in rose by 600,000 during the last three months, Rajar said.  Commercial radio has registered its highest listening figures in four years with a regular audience of 32 million, up more than one million compared to the same period in 2006.»

fonte: «Digital radio draws 12m listeners

(http://news.bbc.co.uk/1/hi/uk/6948970.stm)», BBCnews, 16/08/07