O telemóvel será o proximo rádio

Mark Ramsey:

«Like it or not, the phone will be the new portable radio, even as the definition of "portable radio" ebbs and flows. Just remember, right now consumers feel that radio isn't portable at all. So this might actually be a growth opportunity - but only if you have the streaming capacity and if you have the right partner deals in place.»

Porquê?

«According to the "Outlook for the Global Mobile Music Market, 2005-2010" report, just released by Gartner Dataquest, worldwide mobile phone users spent $13.7 billion to have music delivered to their handsets, and that figure will rise to $32.2 billion by 2010. 'Mobile music, which includes everything from ringtones, realtones and ringback tones to full-track downloads and streaming, is the second most popular mobile data service — although it is considerably behind short message service (SMS) in both usage and revenues'.»

fonte: Hear2.0, Phone = Radio, 25/01/07