Jovens 18-34 preferem Internet à televisão

«If you had a choice - if you had to live with just one device or technology - what would it be?  Would you choose the Internet?  Or TV?  Or your iPod?  Or FM Radio? That was the hypothetical question we posed to 25,000+ Rockers in this year's Technology Poll, and the winner may surprise you. Television came out on top - despite all the hype about new technology and how everything's changing.  It's a real tribute to how the TV networks (not to mention HBO, Showtime, etc.) have produced compelling, habit-forming programming.

Radio is still in the hunt, of course, powered mostly by its morning and personality-driven shows.  But we have a long way to go in the content department if we're going to remain vital and competitive with new - and old - media.»

fonte: Jacobs Media, The One Thing, 12/06/07

Mas entre os 18/34 a questão é bem diferente: 28% para a Internet, 19% para a televisão